Copywriter

Salary/Pay Rate: $51.06 to $56.73 Hourly

Hours: Part-time

Duration: 6 Months

Job Description:

We are looking for someone who has experience in highly scientific/medical-based tone and can lean into the luxury skincare business – with a focus on the biotech elements of the brand along with telling the story of the intricate and luxurious formulations that create the product.

This position is located in NYC and is Hybrid or Remote. NYC residents are preferred.

Responsibilities:

Exercise: conduct an international, comprehensive review of product communication for relevant skincare brands (may also consider inspiration from biotechnology and tech brands). This work will help to inform a recommendation on how to strengthen the brand voice.
Key deliverable: rewrite all packaging artwork and PDP copy to make stronger claims, have a more dynamic voice, and standardize the organizational structure.
The project: the brand has already outlined and has on the market an entire portfolio of products, artwork currently exists – however, recognized an opportunity to strengthen the artwork copywriting and PDPs – lean into creating and telling the brand story – highlighting the bi0technology, benefit-driven aspect, and standardized the way the copy is written – Current copies are not cohesive or standardized, there are noticeable differences in how each of them are written which results in a lack of cohesive brand story
One aspect of this project consists of an exercise of the competitive skincare market and possibly other technology brands – how can we parallel what they are doing? How are they telling their brand story? How did they define their brand voice? How can we parallel?
All artwork will be rewritten - This person would come up with a structure of the artwork and apply it to all of our pieces and rewrite all copies
Unique challenge: we are still learning the brand’s voice – helping us identify the brand voice and what are the keywords that can be ownable for us – we are still developing what the brand voice should be and how it will be communicated

Experience:

4+ years writing copy in the beauty, or personal care category. Experience working with medical, highly scientific brands is preferred
Project management experience / able to navigate our systems (will provide training if not previously exposed)
Strong organizational skills

The target hiring compensation range for this role is the equivalent of $51.06 to $56.73 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location. Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.