My client, a leading insurance provider, is looking for an experienced, creative, and passionate Senior Copywriter to join their dedicated Creative Team on a 12 month FTC.
You will be working as part of an high performing embedded client creative design team, creating innovative work across multiple channels that will engage and inspire. You will act as a brand guardian by maintaining brand tone, standards and high quality output, a pride for accuracy and be able to employ the latest techniques and trends and deliver work to the highest possible standards in an impactful and creative manner. You will be a self-motivated creative who thrives in a range of tasks; is prepared to challenge the status quo, and bring a real energy to what you do.
Key Responsibilities:
Be the copy lead on a range of content projects, including those that are first of a kind and span across many digital media types with national coverage
Work closely with conceptual designers to create impactful campaign copy with creative rationale
Be a proactive contributor to a genuinely collaborative and supportive spirit, inside and outside our team – help make it a great place to work
Be a confident and committed advocate for the brand and for our customers – try to see things from their point of view, and challenge colleagues to do the same Peer review content written by all colleagues in the copy team
Apply our tone of voice, house style, content strategy, customer experience principles and best practice user experience.
Collaborate with those closest to the topic or specialism to make that balance work
Cut through bureaucracy and focus on the best possible outcomes for our customers, colleagues and clients
Make it easy for customers to use our products and services. Use experience, insights and creative brilliance to create content that is personalised, human, honest helpful and effective
Be curious and experimental. Use established and evolving best practice to deliver content that leads to the best outcomes. Introduce and test ideas and working practices
The Ideal Candidate:
Ability to create original, impactful and engaging work for digital and social campaigns and standalone assets across a variety of mediums
You’ll have a track record of creating amazing client deliverables and assets such as printed collateral, digital media, video scripts, conceptual ideas and campaign headlines and copy
Immaculate copywriting skills with the ability to write on-brand B2C and B2B Creative copy that delivers a consistent tone of voice
You’ll have a deep understanding of the creative process and production lifecycle, industry standard methods and tools
You will have a fierce passion for all things creative and constantly bring fresh ideas into your team
This role will require you to manage multiple projects in a fast-paced client environment
You will have a clear communication style and will be comfortable working as part of a diverse and energetic team