Content Marketing and PR Manager

New Posted 5 April 2018 | Boston, MA | Brown Brothers Harriman

As our Investor Services Content Marketing and PR Manager, you will have overall responsibility for InServ's global thought leadership strategy and plan execution. This includes driving the overall TL strategy for the business, working with the business to generate content ideas, and writing and editing TL pieces in collaboration with BBH experts. You will also be responsible for distribution strategy and PR strategy/execution in support of this proprietary content.

In this role, you will work closely with InServ business leaders, Relationship Managers, SMEs, and the Marketing team to understand the intersection of market demand and BBH expertise, and with the PR firm to determine media appeal. You will generate a prioritized editorial calendar of integrated thought leadership campaigns (written, video, social, etc) to produce and distribute to the target market(s).


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