Compensation Range: $35 - 45 per hour
Our client, a global retail leader, is looking for a talented Social Copywriter to join their dynamic marketing team!
In this role, you'll develop compelling, personality-filled copy for all of our client's owned social channels, including Instagram, Twitter, Facebook, Pinterest and more. Additionally, you'll contribute to ideation and concepting for campaigns, pitches and style guides. The ideal candidate is a true content creator who is comfortable making quick turn work on their own iPhone.
This role is hybrid and candidates must be local to NYC.
Responsibilities:
Collaborate with Graphic Designers, the Brand Social Team and all other cross-functional business partners.
Compose copy about a range of topics for various platforms and asset types, including tweets, Instagram posts, Instagram stories, Facebook posts, video scripting, Snapchat filters and more.
Adhere to the brand tone of voice and contribute to the style guide.
Suggest topics for and help lead workshops to help foster consistency and expand common knowledge amongst the functional area.
Stay up to date on industry trends and best practices, as well as competitor research, aggregating research and distilling into decks to be shared with the larger team as assigned.
Participate in brainstorms and ideation sessions with the larger team, contributing new and innovative ideas to help elevate brand perception and affinity.
Contribute to continuously expanding writing guidelines by keeping an eye out for inconsistencies and bringing them to managers' and editors' attention.
Attend and engage in kick-off and follow-up meetings by asking questions, anticipating information required to create effective copy and proactively seeking clarity and resolution.
Help hone, shape and evolve the Walmart tone of voice for social channels and audiences.
Maintain a positive, can-do attitude and foster top-notch working relationships with cross-functional and internal Creative Team partners.
Qualifications:
Experience level: Experienced
Minimum 5 years of experience
Proven experience as a social media copywriter or content creator.
Exceptional writing and editing skills with a strong attention to detail.
A deep understanding of social media platforms and trends.
Creative thinking and the ability to generate original, engaging content.
Strong communication and collaboration skills.
Familiarity with social media management tools and analytics platforms.
Ability to work in a fast-paced environment and adapt to changing priorities.
A passion for storytelling and a customer-centric mindset.