Content Writer

New Posted 19 July 2023 | London, England, United Kingdom; Hybrid | RVU

At Uswitch, our goal is to be the UK’s favourite way to choose and manage home-life essentials - from broadband and mobiles to energy and insurance. As we continue to grow and expand our services, we are looking for talented individuals who share our passion for making a positive impact on people's lives. If you want to be part of a team that is transforming the way consumers navigate their household services, we would love to hear from you.

The Role

We are looking for a Content Writer to join an ambitious team delivering the best advice to our consumers in the home services market. Do you have a strong passion for communications and tech, from the latest iPhone launch to helping gamers find the best broadband speeds while helping people save money at the same time? Then this might be the perfect opportunity for you. You will sit in a team of home services experts with years of content editing experience helping create engaging content on our website that will attract users from all marketing channels from SEO to CRM.

About the Role:
As a content writer in the Home Services team, you will be a key member of the marketing group overseeing digital content across a variety of channels and brands, creating and owning initiatives and campaigns that drive audience growth and build deeper relationships with our customers.

What you will be doing:
Keeping up to date with market developments in Mobiles, Broadband, and Energy to let our customers know the latest news and updates
Keep the content on our website fresh and engaging
Write new guides for our customers that help them make better financial decisions when it comes to their home
Help product teams with content supporting customers through our buying journey
Monitor content performance and make recommendations to improve engagement from our customer base
Work with other marketing teams to promote our content and get it in front of a larger audience
Spot gaps in our content vs. our competitors and work to ensure we have all topics covered
Support PR and Outreach teams with the content for the stories they pitch to journalists

What we look for in you:
Experience as a digital content creator or journalist, ideally in an agile, multidisciplinary setting
Experience writing about technical or complex topics in an easy-to-understand manner
Experience writing strong copy and keeping to a specific tone of voice and style guide
Experience working to tight deadlines
Experience working autonomously - you can take a single question and turn it into a rich guide or feature with little or no oversight
An understanding of how people read and engage with content online/basic content design principles and how to apply these on-page
Exposure to on-page SEO best practices and writing content with a consumer-first focus
Exposure to data/analytics, and using it to inform content creation
Passion and eagerness to provide as much value as possible to our users - going the extra mile to improve yourself and your colleagues with a bias towards getting things done.


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