Copywriter

Are you a copywriter with a passion for getting things right for our customers, who understands what great communications look like, and has a collaborative and can-do focus to ensure we deliver outstanding comms day in, day out?... Here you'll be part of the team responsible for developing and delivering outstanding customer communications and other content for our Transport brands (Black Horse and Lex Autolease).

As a copywriter, you'll use insight and research to understand our customers and write and deliver communications in a straightforward and empathetic way using the Group's Customer Communications Principles. This is your opportunity to think differently, to look to the future, and make a real impact on the experience the customer has with us.

You'll be involved in:

Planning and writing clear, engaging and empathetic marketing, regulatory and operational communications in accordance with our customer comms principles

Supporting the wider team with copywriting support and asset reviews

Applying data to create messages that are relevant, personalised and use the most appropriate delivery format to meet our customer and regulatory needs (e.g., paperless/email)

Undertaking customer journey-based reviews of our communications and processes making recommendations for improvement

Managing feedback and approvals, as well as looking after costs across several campaigns and projects.

Why Lloyds Banking Group

If you think all banks are the same, you'd be wrong. We're an innovative, fast-changing business that's shaping finance as a force for good. A bank that's empowering its people to innovate, explore possibilities and grow with purpose.

What you'll need

You're a critical thinker, capable of coping with ambiguity, who can manage multiple project workstreams concurrently, and you'll have:

A copywriting background which includes customer communication and content development across multiple formats and channels

Strong oral and written communication skills, able to express your point of view, ideas, and solutions clearly and convincingly to partners, including the ability to influence others

Hands-on experience of applying relevant consumer legislation to communications

Experience reviewing and improving customer journeys, communications and processes, as well as demonstrate excellent attention to detail. - you'll support the team proofreading their communications

Effective stakeholder and project management skills

Proficiency in MS Office, especially Outlook and Word and PowerPoint