Digital Content Producer

We’re looking for a Digital Content Producer to join a fast-growing, super ambitious and entrepreneurial consultancy. We’re a company that’s looking to change the game in our industry, so we’re looking for someone who can help us bring our brand to life across our content with the main focuses of this role being: LinkedIn, our website and videos.

Responsibilities:

Develop and execute LinkedIn content strategy to build brand awareness and increase engagement from target audiences
Track and analyse LinkedIn content performance using platform analytics to gain insights
Stay up to date on LinkedIn algorithm changes, features and best practices
Curate relevant industry content and insights to share with LinkedIn audiences
Utilise both organic content and LinkedIn ads to achieve content marketing goals
Design LinkedIn campaigns that generate leads, event sign-ups, etc.
Create optimised website content including landing pages, blog posts, guides and more
Manage and edit website content (WordPress)
Implement SEO best practices into website content (working alongside our SEO agency)
Coordinate with design teams to ensure website content is displayed effectively
Collaborate with subject matter experts to create accurate, informative website content
Track website analytics related to traffic, conversions, etc. to optimise content
Conceptualise creative video content that aligns with broader marketing campaigns and initiatives
Write scripts and storyboards to bring video concepts to life
Brief and manage freelance videographers on video production needs and expectations
Schedule and coordinate video shoots, ensuring brand guidelines and quality standards are met
Manage post-production including overseeing editing, graphic animations, colouring, sound mixing
Add captions, transcripts, subtitles for video accessibility needs
Analyse video performance metrics and audience engagement to optimise future video content

Requirements:

Bachelor's degree in Marketing, Communications, Business or related field
3+ years of experience in similar role
LinkedIn experience necessary
WordPress experience necessary
Creative thinker able to develop innovative content across marketing channels
Strong writing and editing skills
Excellent attention to detail, verbal communication and presentation abilities
Ability to manage multiple projects and priorities in a fast-paced environment