Beauty & Wellness Editor, Performance Marketing

The Transaction team at Dotdash Meredith is seeking a strong, experienced performance marketing beauty editor to join the Health & Beauty services desk. This person will be responsible for managing an editorial workflow of service stories at the intersection of wellness, beauty, style, and fitness for Shape, InStyle, Verywell Fit, and Brides.

The ideal candidate is a self-motivated editor who is passionate about testing and researching services to make informed recommendations to our readers, especially in the beauty and style space, and can create and edit quality, well-researched content that fits a variety of different brand voices.

You will (day-to-day)...

Write, test, edit, and publish articles reviewing beauty and style services that generate affiliate revenue

Identify and carry out commerce content opportunities within wellness, beauty, style, and fitness categories

Oversee a daily editorial workflow of content submitted by freelance writers

Recruit, train, and onboard beauty freelance writers with the appropriate expertise to create quality content as needed

Monitor trends and news related to beauty, style, wellness, and fitness services

Collaborate closely with numerous writers and editors on the transaction team and select members of editorial teams; attend weekly editorial and strategy meetings

Keep content records organized in workflow platforms such as Airtable; build in the CMS when necessary

You…

Are an experienced editor with 2-4 years of experience in the digital editorial space for an online publication (experience editing commerce or service journalism content highly preferred)

Have strong editorial judgment and a keen sense of how to develop content that serves a targeted audience

Have familiarity with the Shape, Brides, Byrdie, and InStyle brands and are interested or knowledgable in beauty, style, wellness, and/or fitness

Have demonstrated experience working with freelance writers

Have excellent project management skills, attention to detail, and are comfortable multitasking or pivoting to reprioritize tasks as needs change

Are experienced in digital media metrics and tools, such as CMS platforms and Google Analytics

Are knowledgeable in SEO, AP style, and affiliate linking best practices

Have a proven aptitude for communicating and collaborating with both remote editorial workers and in-house editorial and our research team members.

Are quick learner who is excited about working on reviews, roundups, and other content about beauty services

Ideally, you have a bachelor’s or master’s degree in journalism or a related field