PR Assistant

The PR Assistant will be responsible for managing sample requests, product placement pitching across the UK and international markets with support from the PR Executive. The successful applicant will ensure all coverage is captured and all brand coverage reports are up to date. They will also manage the weekly emails to press to communicate product pitch ideas and stories. As well as maintaining the database updates and general agency organisation.

Responsibilities

Samples Management:

Working with the PR Executive to manage the flow of samples between ASB PR Agency and the press.
Ensuring that all samples are returned in a timely manner and in perfect condition. Alerting the team should any issues arise.
Keeping the sample and forthcoming coverage tracker up to date.

PR Support

Supporting the team in an administrative capacity, and managing the day-to-day running of the agency.
Ensuring the brand monthly press coverage reports are completed and shared with the brand within given deadlines.
Ensuring that print publications are clipped and saved - short lead once a week and long lead once a month.
Ensuring that online publications are checked, clipped and saved twice daily.
Grow and keep the ASB PR Master Database up to date with industry updates, with the support of the Communications & Partnerships Manager.
Grow the ASB PR fashion & celeb stylist list, with the support of the Senior PR Manager.
Grow the ASB PR Influencer list, with the support of the Senior PR Manager.
Keep the team up to date with all upcoming magazine specials and any issues with credits.
To work with the ASB PR team on events frequently outside of standard office hours, and support events as necessary.
Develop and maintain relationships with appropriate contacts within the press.
Pitch and secure product placement with UK and International titles for ASB PR brands. To support the ASB PR team on any gifting initiatives.
Keep up to date and feed the team ideas for relevant influencers and competitor activity.
Facilitating imagery requests for press across the UK and international markets.
Ensuring the ASB PR brand files are organised, with brand assets name and filed accordingly.

Event Support

Work with the ASB PR team on events, frequently outside of standard office hours, and support events as necessary. These will include managing the RSVPs, travel and on the day assistance.