Product Marketing Analyst

New Posted 29 July 2021 | Chicago, IL | Gemini

The Product Marketing Analyst (PMA) is responsible for supporting the marketing strategy of one or more of Gemini’s retail and institutional products, and for coordinating promotional efforts directed toward existing and potential customers around the "why," "what," and "when" of everything we build. They support the product marketing team in positioning key product features, evaluating market trends and competitor offerings, and identifying customer preferences, all of which enable us to clearly explain the unique value our products bring. The PMA uses the product marketing strategy, in concert with Gemini’s overall marketing strategy, to coordinate the go-to-market plan for products and then monitor and support their ongoing success. The PMA will work cross-functionally with internal and external stakeholders to ensure the best intelligence is always available to serve our colleagues, partners, and customers.


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