Wirecutter

Title
Senior Brand Writer, Wirecutter
Details
As we continue to build our dynamic in-house creative team, we’re looking for a senior brand writer for Wirecutter, the product recommendation service from The New York Times. You will play an important role in writing marketing and UX copy, and you’ll also contribute to Wirecutter’s voice strategy and development. This writer will report to Wirecutter’s creative director, with strong support from The Times’s creative team. 

You’ll work with members of the Wirecutter creative, marketing, product, design and editorial teams, while also consulting with The Times’s creative team. You should show talent and depth in writing across multiple channels, and have experience writing copy that enhances and clarifies the digital user experience. Your copy should be compelling without being hyperbolic or overly dramatic, and it should be crisp, clear and accurate. In short, it needs to live up to the journalism it is marketing. 

You love to create concepts that inspire and excite others, and can present them effectively and enthusiastically. You’ll play a critical role in showing that Wirecutter’s journalism is worth doing and worth supporting. 
Created
1 February 2021