Senior Copywriter

Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are over 300 people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen.

Our clients span the leading brands in finance, technology, media, CPG, real estate, and many other categories. These partnerships have earned us multiple awards and recognition: Emmys, Clios, Effies, Cannes Lions Awards, ProMax Agency of the Year, Digiday’s Most Innovative Media Agency and most recently the AdAge A-List.

When we gush about our badass creative team we don't start with the Lions, Clio, or Emmy awards; or our long legacy of working with celebrity talent; or even being the force behind some of the most recognizable campaigns in the game. We start with data science and analytics, because what we value most is the real impact we make for our clients and their audiences. That’s how we know our creatives are the best. Our end-to-end creative and production services have the ability to concept, create, shoot, edit and optimize across traditional advertising, digital, social, and experiential all in-house. That’s how we produce the breadth of assets modern marketing campaigns require more efficiently, without sacrificing quality.

We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and most of our people work in a hybrid setting. Candidates for this role must be based in either LA or NYC and be available to work on-site 3 days/week.

But Enough About Us, Let's Talk About You

Known is looking for a Senior Copywriter to join the Studios, supporting and developing big idea-driven creative for clients across industries. The role demands great strategic thinking, flawless execution, bold innovation, passion, and optimism. The Senior Copywriter will also drive forward the development and execution of brand creative inclusive of TV, social, digital, OOH, and experience marketing. This position knows how to tell stories visually on any platform. Our ideal candidate is an innovative, collaborative and hands-on creative who has experience developing and executing highly impactful creative approaches for clients across industries. Travel & tourism industry experience is a plus.

What You’ll Do

Concept, develop & execute brand and 360 product marketing campaigns across TV, digital, social and print
Write copy from concept to end product with the ability to self-manage and drive forward multiple projects and tight timelines
Leverage talent for copywriting to lead and execute entire campaigns that solve for consumer needs and business goals
Move audiences through the written word, whether that be a manifesto statement, script, social post or tagline.
Confidently present copy to teams and stakeholders, articulating and rationalizing copy decisions with strategic insights
Actively contribute to a team of best-in-class creatives at all levels—mentoring them and developing their skills
Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong empathetic and strategic executions.
Translate marketing objectives into clear creative strategies and outputs
Oversee deliverables as well as adhere to timelines and creative budgets
Represent creative output throughout the wider org, presenting to key stakeholders and communicating with internal teams and agencies
Manage multiple projects, with the ability to switch from one to the other seamlessly while staying on deadline and within budget
Work closely with Client, Strategy, and Media team members to ensure that our briefs can spark groundbreaking creative—and that the creative is grounded in consumer insights, and business goals

What You Have Done/Who You Are

You have a portfolio featuring a wide range of creative campaigns, a diversity of creative ideas and approaches to solving problems with a focus on articulating strategic, breakthrough ideas across a myriad of channels
You possess a strong aptitude for the written word, and communicating messages succinctly, emotively and brilliantly
You maintain a solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards for aesthetic and communication quality
You have strong analytical ability and clear and effective written, verbal, and visual communication skills
You can collaborate with team members at all levels to ensure projects are effective and meet brand guidelines, compliance and overall project goals.
You have an understanding of all aspects of brand marketing creative, including brand development, TV, social, digital, advertising, OOH, retail/POS, media and environmental/experiential design
You have experience and skill to drive the development of new business and client review decks and various communication vehicles
You have a proven ability to quickly identify problems and solve them

YOUR BACKGROUND INCLUDES

5-7+ years of creative advertising experience developing 360 campaigns
Undergraduate degree in one or more of the following fields: Design, Advertising, Branding, Marketing, Fine Arts, or a related field

SOME OF OUR PERKS

Unlimited paid time off
401k with company matching and no vesting period
Generous medical plan
Paid parental leave
Company-wide events and retreats