Marketing Content/Copy Writer

You are a person who loves, lives and breathes the written word. You can't help but notice the words and messaging around you—on billboards, websites, social media and in everyday conversations. You're always thinking about how you can craft a message that captures someone's attention, resonates with their needs and desires, and inspires them to take action.

You have a deep appreciation for the power of words and the impact they can have on people's lives. You understand the right words can change someone's perspective, move them to tears or laughter, and even influence their decisions. You know writing is not just about putting sentences together but about crafting experiences and generating emotional responses.

Beyond a simple love of writing, you have a keen interest in marketing and its potential to create positive change through web pages, advertisements and all the mediums we use to reach our audiences. You see marketing as a way to connect people with products and services that can improve their lives. You understand that marketing can be ethical, authentic, and genuine, and you strive to create campaigns that make a real difference in people's lives.

You have an inspiring desire to create something meaningful and impactful, to use your words to make a difference in the world. You are excited about the opportunity to work with a passionate team and help health companies on their mission to improve people's lives.

What does a day in the life of a marketing copywriter look like at Alaniz?

You’ve probably started your day brewing or grabbing that cup of joe, took your caffeine fix or performed another routine to get yourself all bright eyed and bushy tailed. Next up on the morning docket is checking email, reviewing the day/week schedule in wrike and planning out the sprint week. The Alaniz team works in weekly sprints that are planned ahead in the weeks prior.

You attend creative team meetings throughout the week—discussing upcoming projects and brainstorm ideas for websites, landing pages, ad campaigns or email nurture series.

When projects are planned, ready and are in your lane, you're off to deliver on what you do best—telling a unique story that intrigues, attracts and helps drive results for our strategic partners.

One day you might be diving into writing a blog post for a client in the technology or health industry. Relishing the challenge of researching the topic, gathering information, and crafting copy that engages the target audience. You will work closely with the strategist, creative director and digital team to deliver A level work.

Closing each day will include logging time for the projects worked on, checking to make sure all deliverables are on track and for the projects that were completed, marked completed in our project management system Wrike.

You’ll be telling stories and creating copy for

Websites
Landing pages
Ad campaigns
Email marketing campaigns
Blogs
And other marketing initiatives

Experience needed

The ability to communicate effectively with clients, team members, and stakeholders.
Adapt to different writing styles, tones, and projects.
Able to prioritize tasks, meet deadlines, and work efficiently under pressure.
Be able to think outside the box and come up with creative solutions to writing challenges.
Ability to proofread and edit your own work, as well as the work of others.
A love for writing and a desire to create compelling content.