Digital Content Director

New Posted 10 July 2023 | New York, NY | Pensions & Investments

Pensions & Investments, Crain Communications’ award-winning international newspaper of money management, is seeking a Digital Content Director who will be responsible for the overall vision and direction of the publication’s content development for the website, newsletters and podcast/video offerings.

Our Digital Content Director will collaborate with P&I’s top editors to brainstorm and implement new approaches to storytelling and ensure we are leveraging our award-winning content across digital platforms to attract new, qualified readers, drive deeper engagement and optimize conversions.

P&I’s Digital Content Director will also work closely with our SVP Product to launch and test new digital offerings tailored for our audience of institutional investors and global asset managers.

This is an ideal role for a digitally savvy journalist who has strong news judgment, the ability to work in a fast-paced environment and the know-how to optimize editorial content for digital consumption.

A successful candidate will thrive on working with editors and reporters to plan and produce content supporting our editorial mission covering institutional investing, while also being capable of driving change to optimize workflow for a digital-first newsroom.

The Digital Content Director will explore new ways to expand our audience, enhance our website and engage readers. They should also be detail-oriented, able to work on tight deadlines and learn quickly.

Requirements:

Proven track record in managing a home page, developing an audience, driving engagement and conversions
Experience with creating podcasts, videos and other multimedia content
Ample experience with SEO, including headline writing, and web analytics (such as Omniture, Chartbeat or Google Analytics).


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