Public Relations Specialist

New Posted 16 October 2023 | Fort Lauderdale, FL | Crossover

Crossover is the world's #1 source of full-time remote jobs. Our clients offer top-tier pay for top-tier talent. We're recruiting this role for our client, Alpha - an EDU Startup. Have you got what it takes?

Are you a PR professional with a keen editorial judgment and an ability to discern what truly makes a story worth telling, ensuring it's not only heard but also leaves an impact? If you're ready to leverage your exceptional writing skills, strategic acumen, and executive communication expertise to shape the image of Alpha Schools, we want you on our team!

Alpha Schools isn't just another player in the education field; we're a transformative force pioneering innovative approaches that blend cutting-edge technology with dynamic learning environments. We're on a mission to empower students to surpass their potential, and we need a PR specialist who can convey our story with precision and impact.

In this role, you will be the key architect of Alpha Schools' public image. This isn't about routine press releases; it's about crafting and executing ingenious media strategies, proactively building strong connections with fellow media professionals & journalists, and crafting compelling thought leadership content. Your writing prowess and strategic vision will be instrumental in portraying Alpha Schools in a positive and dynamic light.

Beyond the daily tasks, this role offers something even more profound: the opportunity to be part of an organization committed to reshaping education. Your expertise will be the driving force behind our credibility in the education sector, and your work will impact how Alpha is perceived on a national stage.

If you possess the unique combination of PR expertise, exceptional writing abilities, and a passion for making a real impact in education, seize the opportunity to redefine Alpha Schools' narrative today! Join us on this transformative journey.

What You Will Be Doing

Crafting and executing tailored media pitches to promote Alpha, ensuring our stories resonate with targeted media outlets
Generating press releases, thought leadership articles, and media kits that aptly represent and position Alpha in the educational sector
Building and nurturing relationships with key media figures, fostering genuine connections and maintaining outreach for positive coverage
Prepping executives for interviews, speaking engagements, and events

What You Won’t Be Doing

You won't be casting a wide net with generic media pitches - our PR strategy is about tailored, meaningful engagement
You won't be peddling the same old stories - you'll emphasize Alpha’s distinct narrative rooted in reshaping the educational paradigm

Public Relations Specialist Key Responsibilities

This role is responsible for shaping Alpha Schools' public image and enhancing its credibility in the education sector through strategic media engagement, while driving positive impact on the organization's reputation and mission.

Basic Requirements

At least 5 years of experience in public relations, preferably in media relations and engagement
Experience as a journalist, preferably in a technical environment
Experience creating content and executing media pitches
Experience building and maintaining relationships with journalists and media outlets

About Alpha - An EDU Startup

Want to build better schools? Join the thriving community of Alpha. Alpha is a network of K-12 schools in Texas committed to redefining the way kids learn. Change starts with our three promises to students:

Students love school.
Students learn two times faster than in a traditional school.
Students learn life skills.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with Crossover

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

What to expect next:

You will receive an email with a link to start your self-paced, online job application.
Our hiring platform will guide you through a series of online “screening” assessments to check for basic job fit, job-related skills, and finally a few real-world job-specific assignments.


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