We are seeking an entrepreneurial Senior Copywriter to join our rapidly growing creative team. The Senior Copywriter works closely with the creative and/or members of the marketing team at all levels to generate and execute concepts for interactive media. This includes print, websites, online advertising campaigns, email marketing, viral and other online marketing initiatives. The Senior Copywriter is expected to actively contribute to the development of original solutions and create polished, final deliverables whether working solo or under the guidance of a more senior creative. A solid familiarity with trends in online marketing, advertising and the interactive digital space is required.
Responsibilities:
The Senior Copywriter works closely with the creative and/or marketing and members of the project team at all levels to generate and execute concepts for interactive media
This includes websites, online advertising campaigns, email marketing, viral and other online marketing initiatives as well as print.
The Senior Copywriter is expected to actively contribute to the development of original solutions and create polished, final deliverables whether working solo or under the guidance of a more senior creative
Gathering and organizing written content
Status reporting to a team leader and other stakeholders (PMs)
Creating content matrixes and/or other written content
Acquiring brand knowledge and managing reference materials
Write original copy for ads and social networks
Use SEO practices to optimize articles and increase visibility
Consult with Designers to enrich text with visual aids
Requirements:
Exceptional portfolio that demonstrates conceptual thinking
8+ years writing experience - of which, 3+ advertising or marketing agency
(traditional or interactive) preferred
Strong understanding of UX principles and how it relates copy
Outstanding writing skills, including the ability to write in a range of voices and styles
Familiar and successful in both marketing and e-commerce style writing
Expert at strategic brainstorming, campaign development and creative execution Acute attention to detail within demanding deadlines
Knowing who your audience is and how they interact with your content
Creating copy that will convert, inform and be shared
Working knowledge of technical SEO, PR and analytics to consistently improve copy
Benefits:
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k with Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off
Short Term & Long Term Disability
Training & Development
Free Food & Snacks
Wellness Resources