Senior Marketing Copywriter

New Posted 29 December 2023 | London, England, United Kingdom | Proton

A better internet, where privacy is the default, is possible. Building this better internet might seem daunting or even unthinkable, but at Proton, this is what we do every day.

Proton was founded in 2014 by a group of scientists who met at the European Organization for Nuclear Research (CERN). Our first product, Proton Mail, is now the world’s largest encrypted email service. Subsequent Proton products, such as Proton VPN, Proton Calendar, and Proton Drive, give our users full control over how and with whom their data is shared.

Today, Proton makes privacy universally accessible. Journalists from outlets like The Guardian and The New York Times , some of the world’s largest organizations, and people in more than 180 countries have signed up for over 70 million accounts. Our diverse and dynamic team is made up of more than 400 members representing over 40 different nationalities. While we are based in Geneva, Switzerland, we have offices in Zurich, Prague, London, Vilnius, Skopje, Taipei, and many more employees working remotely around the world.

Join one of Europe’s fastest-growing companies to help us solve challenging problems and build new products that will reach hundreds of millions of people. We want to create more than just one of the world’s most impactful tech companies; we want to create a new internet that serves the interests of all people. We need you, your voice, your ideas, and your ambition to make it happen.

About The Role

Are you a wordsmith with years of experience in web marketing copy that drives growth? Do you want to use your skills and passion for a mission-driven company that’s truly user-centric? Do you have experience in both B2C and B2B content marketing? This might be the role for you.

As the Senior Marketing Copywriter in our Content team, you will work closely with our Growth Studio on marketing campaigns and write web copy, such as landing pages, to improve our user journey and help drive conversion.

You understand the power of persuasive copywriting, are detail-oriented, organized, and can manage multiple tasks and projects simultaneously. You’re able to grasp difficult technical topics and turn abstract ideas into persuasive and actionable copy. Together with other Proton teams, you will identify opportunities and deliver quality copy on tight deadlines.Working at Proton requires a strong understanding of what makes our user community tick. You will be an important voice in transitioning to a more private internet.

What You Will Do

As part of the Content team, you will work with different marketing teams that require compelling copy designed to reach the target audience for the respective goals. Your role will be to write clear and effective copy for our website, landing pages, ads, emails, and other marketing materials to help drive business. Day-to-day you’ll be:

Writing clear and error-free marketing copy in Proton’s voice
Working closely with our Product Marketing teams to understand our audiences and business objectives, so that you can create relevant and engaging copy that converts
Collaborating closely with our Growth Studio team on creative campaign concepts to drive awareness and help reach targets
Using SEO techniques when crafting your copy to improve search engine rankings, when required
Interpreting creative direction and technical information, and turning them into easy-to-digest and persuasive copy
Measuring the effectiveness of your copy and making adjustments as needed
Staying up-to-date on customer behavior, industry trends best practices, and competitor activity

We need you to have:

3 + years of hands on experience in copywriting, content marketing,SEO,CRO,CRM and or a related field
Track record of creating highly effective marketing copy for a large company, or within an agency, including product launches, content marketing, email marketing campaigns, advertisements etc
Bachelor's degree in Marketing, Communications, or a related field
Native and flawless written and spoken English
A portfolio that demonstrates your copywriting experience across various mediums
SEO copywriting experience
A strong understanding of Brand, particularly community
The ability to work independently, be self-motivated, and be proactive
Strong organizational and time management skills
An analytical mind and an interest in using data to optimize marketing strategies and tactics
A passion for the world of security, tech, or privacy, and an ability to inspire others.

Bonus points for:

Proven success in content CRO
Experience working for a marketing agency
Existing online presence in the digital privacy space
CRM copywriting experience
Experience with both B2C and B2B Marketing
Familiarity with the technology behind Proton products (e.g. encryption, email, and VPN protocols, etc.), online privacy, and information security
Comfortable working in fast-paced startup environments and distributed workplaces
Fluency in other languages.

Why should you join Proton?

Be part of a movement - Proton is not just a product or service but a community-driven movement united by a shared vision of online freedom. Our services are open source, audited, and supported by community contributions. We give back to our community by maintaining core encryption libraries and by supporting other organizations furthering the same goals as us. Proton is free, open source, neutral, independent, and community first, while remaining financially sustainable.
Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world’s top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech, Cambridge, and ETH.
Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy. Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more.
Grow with us - We’re one of Europe’s fastest-growing startups, doubling in size every year. Our growth gives you limitless career and educational opportunities as well as the opportunity to work side-by-side with many world-leading experts in their fields.
Have your voice heard - We value your opinion and encourage you to speak up and share your ideas and thoughts. At Proton, no problem is someone else’s problem. We collectively strive to do the right thing and be the undisputed best in the world at everything we do.
Benefits – these vary by location and type of contract but expect support on your vacation, parental leave, refreshment if working from the office, learning and development opportunities, equity for shared success, flexible working hours and remote work, company events and team building activities.


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