SEO Writer

ReachOut is the leading online mental health service supporting young people during tough times. We help young people feel better about today and the future, no matter what challenge they’re facing. ReachOut provides a safe online place where young people can openly express themselves, explore what’s happening in their lives, connect with people who understand their situation, and find the resources to help them manage their challenges now and in the future. Anonymous, free and 100% online, ReachOut has been designed specifically for – and with – young people.

From one-to-one support from experienced peer workers, to online forums, as well as tips, stories and resources, ReachOut offers a wide range of support options that allow young people to engage in the ways they want to, when they want to.

About you and the job
ReachOut is excited to introduce a new SEO Writer role to the broader content function. This role focuses on implementing SEO recommendations to drive organic traffic across our Parents and Youth audiences.
You are an experienced SEO Writer looking to make a difference to the lives of young people and parents and carers across Australia. Your words will shape the online presence of ReachOut and help us reach and engage with our target audience effectively.
You will work closely with our external SEO agency implementing recommendations for new and existing content optimisations. In partnership with the agency, you will continuously iterate on the SEO content strategy to ensure the content plan is aligned with current search trends and organisational priorities.
You will also work closely with the Content Team to optimise any new content for organic search. This may include support on keyword research using tools like AHREFS, providing best-practice SEO writing support, and taking initiative to find SEO opportunities within our existing work.
You have a strong attention to detail and a passion for all things search. You’re the type of person that always has their eye out for ways to make things better. You’re at home balancing keyword research with Tone of Voice and best-practice industry language. Plus, you write a killer headline!