Commerce Writer

New Posted 20 September 2023 | New York, NY | SheKnows.com

The Commerce Writer will be a key SheKnows editorial team member, working closely with the Commerce Editor to craft shoppable stories across all verticals and help manage the site’s e-commerce efforts. The ideal candidate will have experience creating product-driven content for women (specifically moms) and experience in digital publishing, including SEO best practices and how to package content for multiple distribution platforms. Success in this role requires an impeccable knowledge of products/retailers across various categories and a demonstrated understanding of how to drive affiliate revenue while adhering to SheKnows’ voice, taste level, and visual aesthetic.

The Work:

Write approx. 3-5 shoppable stories/product roundups per day in the parenting, food and lifestyle/home décor categories that drive traffic and conversions
Improve shopping content performance by reviewing key metrics related to traffic, orders, gross sales and net commission
Help execute the affiliate and e-commerce strategy for the site
Proactively integrate affiliate links across relevant SheKnows editorial content
Work with fellow staff editors to develop and execute e-commerce concepts that keep the SheKnows brand and readers top-of-mind
Liaise with an in-house designer to conceptualize original artwork and product collages
Meet with brands and represent SheKnows at events when appropriate
Update and optimize existing top-performing content and write shopping news stories as needed

The Fine Print:

2–4 years of professional writing experience, with at least one year working on e-commerce stories
A demonstrated understanding of the modern woman's shopping space, including trends and brands across beauty, parenting, food and lifestyle
Exceptional skills in writing and packaging content through an inclusive, body positive, pro-woman lens
Well-versed in digital and affiliate strategy, analytics and SEO best practices

Typical wage range: $58,000k - $61,750k


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