Digital Producer

The Baltimore Banner is a nonprofit newsroom dedicated to providing high-quality local journalism to the Baltimore metro area. We hope to reimagine the future of local news by building a vibrant, strong, trustworthy, and sustainable news organization. With a multi-platform news operation, we cover a wide range of topics, including local government, culture, and the arts. Our goal is to tell stories that reflect the community, foster connections among neighbors, hold government institutions accountable, and provide a comprehensive understanding of the world. Everything we do is rooted in truth, and we believe that our work can contribute to a more vibrant, informed, and united Baltimore, surrounding counties, and the state of Maryland.
About the Job:

Are you passionate about digital media and have a keen eye for detail?

Join our team at The Baltimore Banner as a Digital Producer. In this role, you will work closely with our editors and reporters to optimize content, curate our website for an exceptional reader experience, and support content distribution through newsletters and social media platforms. If you have a knack for engaging audiences and a desire to make an impact in the digital realm, we invite you to join our team.
Responsibilities:

Curate the home page of The Baltimore Banner website, carefully selecting and organizing content to drive engagement with subscribers and new audiences
Collaborate closely with reporters and editors to incorporate multimedia elements such as photos, graphics, and videos into stories, enhancing engagement for online readers and viewers
Assist in the distribution of content through newsletters, alerts, and various social media platforms, utilizing effective strategies to reach and expand our audience
Work collaboratively with reporters and editors to brainstorm, envision, and create engaging digital content that aligns with our brand and audience preferences
Prioritize accessibility, usability, and future-friendly web standards in all aspects of digital content creation and curation
Stay informed about the latest industry trends and emerging technologies, incorporating innovative approaches into digital content strategies
Collaborate with cross-functional teams to ensure cohesive and seamless integration of digital content initiatives
Monitor and analyze key performance metrics to assess the effectiveness of digital content and make data-driven recommendations for improvement.