Social Platforms Editor

New Posted 4 September 2024 | Philadelphia, PA; Hybrid | The Philadelphia Inquirer

The Philadelphia Inquirer is a public benefit corporation owned by the nonprofit Lenfest Institute for Journalism. Together, we’re at the center of a critical mission to create a lasting future for ambitious, engaging, and useful local journalism. We’re doing this, in part, by deepening our connection with the communities we serve. Our integrated digital and print platforms are the Philadelphia region’s largest media network. We’re passionate about building a sustainable model for indispensable local journalism, and we take pride in finding diverse, dynamic, and talented individuals to help push our team forward.

What You’ll Do

Help oversee publishing for The Inquirer’s social media accounts, writing, scheduling and producing content across platforms like Facebook, X, Instagram, TikTok and others as needed.
Create, edit and repackage video content for social media platforms.
Maintain high levels of creativity, voice, and professionalism while sharing content across The Inquirer’s social platforms.
Translate Inquirer journalism into compelling social media storytelling formats including graphics and social video.
Develop a deep understanding of our social followers, especially their information wants and needs, to make sure interacting with our brand in social spaces is viewed as a valued experience.
Maintain a high level of understanding of the ever-evolving social media landscape and help decide when our team should — and shouldn’t — delve into new content distribution platforms.
Contribute to the planning and execution of promotional rollouts for our most ambitious enterprise journalism and major projects.
Work with our analytics department, along with reporters and editors, to examine and analyze the data behind our audience trends, with an emphasis on social media traffic and engagement.
Occasionally be called on to support other responsibilities of the Programming & Audience team, including homepage curation, push alerts and email newsletters.

Who We’re Looking for:

Someone with 2-7 years of experience working in digital media, who’s familiar with existing social platforms and is adept at learning new ones or new features quickly.
Critical thinking, the ability to work proactively and quickly, and an instinct for experimentation are key components of this job.
This is an editorial position, so prior newsroom experience of some kind is required.
A well-rounded, versatile digital journalist with a working knowledge of all the topics we cover including news, sports, entertainment and more.
Some level of video shooting and editing skills is required, with experience creating video specifically for social media preferred.
A comfort level appearing on camera and/or contributing to audio voice overs is a plus.
While we will be using a hybrid approach to in-office work in the future, this position will need to be located within the Philadelphia region. Having or attaining knowledge and understanding of Philadelphia will be critical for this role.
Some evening and weekend shifts will be a part of this job.


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