Summer 2024 Internship - WSJ Content Marketing

Application Deadline: February 29, 2024

We encourage you to submit your application as soon as you can as internship applications are reviewed on a rolling basis.

Internship Dates: June 3, 2024 - August 9, 2024 (You must be available to work during this period)

We encourage you to submit your application as soon as you can as internship applications are reviewed on a rolling basis.

About Us:

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

About the Role:

You will support The Wall Street Journal’s top-of-funnel content marketing strategy, using WSJ articles, columns and newsletters to improve awareness, consideration and traffic across the prospect audience. You will learn how to write a creative brief, plan small-scale and large-scale marketing campaigns, and analyze performance data. These learning sessions will provide you with the skills you need to support the content marketing team’s daily operations and long-term goals. Additionally, you’ll get insight into key working relationships across marketing, news and our partners in creative and media. You will report into the WSJ content marketing manager on the WSJ brand marketing team.

This role is hybrid, based in our New York City office.

You Will:

Support WSJ’s top-of-funnel content marketing strategy by helping to evaluate and select content for promotion and branding opportunities

Develop and review briefs and creative to roll out assets across owned and off-platform channels

Analyze campaign performance to understand trends, optimize campaign performance and create campaign recap reports

Foster collaboration across key groups internal groups including news, engagement and acquisition as well as external partners in media and creative

Conduct research and reports on industry trends and present back key findings to the WSJ marketing team

Participate in designated learning sessions aimed at providing you with resume-building skills and knowledge

Have the opportunity to participate in informal research projects and presentations to key stakeholders in brand marketing.

You Have:

Proficiency in Google Suite

1-2 years of relevant experience or coursework in Marketing, Communications, Media, and/or Journalism

Interest/Experience in current events/news stories, project management, writing/editing and data analysis

A passion for news and media

Pay Range: $21.00/hour - $21.00/hour