Digital Content Strategist

New Posted 25 August 2020 | Raleigh, NC | TRANZACT

As the Digital Public Relations Manager, you’ll be responsible for driving the strategy and performance of content marketing campaigns that earn media from top tier outlets such as Vox, Forbes, Washington Post, and other publishers. You’ll have the opportunity to build and grow a team in a ‘best of both worlds’ in-house agency-style environment. You’ll lead story research with the editorial team, as well as directly manage and train Media Relations Associates to conduct email outreach and build relationships with journalists in health and personal finance beats. The ideal candidate will bring a unique combination of creativity, passion for data, and performance-driven attitude to hit campaign goals – media links, placements, mentions. A strong understanding of data journalism, public relations, and online communities (e.g. Reddit, Twitter) is essential, as well as a passion for building a fast-growing team.


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