Channel Excellence Awards 2024 | CONTEXTworld | GOP Varieté-Theater München, Maximilianstraße 47, 80538 München, Germany

The Channel Excellence Awards aren't meant to brush the bellies of those who were particularly nice to the editorial team in the past year, or from whom the advertising department expects particularly good business in the coming year. They are intended to provide an honest inventory of which manufacturers and distributors are particularly committed to the channel. The independence of the results , guaranteed by our market research partner CONTEXT, is therefore very important to us.

Of course, the awards should also be an incentive for all market participants to make a special effort in the current year to defend their title or replace this year's winners. Retail support, channel loyalty and market performance pay off in the end.