PRCA National Awards 2021 | PRCA | 13 July 2021 | TBA

We are delighted to open our Awards to see the incredible work that was brought to life during an extraordinary year. Filled with optimism for the future, we look forward to celebrating our industry’s triumphs with you in-person later in the year!

Why should you enter?
1. Reward your team -This year has been tough on everyone. Shine the spotlight on your fantastic work!
2. Make your mark - Be recognised and celebrated by the world’s largest PR association!
3. Win new business - Awards are an important part of proving how excellent your work really is, so don't miss out on the chance to put forward your work.
4. Get behind your industry - We’re a not-for-profit, so all the profits from our awards are invested back into our industry to help teams and individuals, like you, maximise their value to clients and organisations.

Categories
Campaign Awards
• Automotive Award
• B2B Award
• Broadcast Award
• Consumer Award – High Budget
• Consumer Award – Low Budget
• Consumer Award – In-House
• Corporate, Financial, and Investor Relations Award
• Crisis And Issues Management Award
• Digital and Social Media Award
• Employee Engagement Award
• Health and Wellbeing Award
• International Campaign Award
• Media Relations Award
• Not-for-Profit and Charity Award
• Public Sector, Value for Money Award
• Purpose Award
• B2B Technology Award
• Consumer Technology Award

Individual Awards
• Young Communicator of The Year Award
• PR Leader of The Year Award
• Mark Mellor, Outstanding Contribution Award

Team Awards
• Diversity Award
• International Consultancy Award
• Specialist Consultancy Award
• New Consultancy Award
• Small Consultancy Award
• Medium Consultancy Award
• Large Consultancy Award
• In-House Team – Private Sector Award
• In-House Team – Public Sector Award

2020 Winners

Campaign Awards
Automotive Award
Consultancy:
• Ready10 – Freeing up parking spaces for NHS heroes
In-house:
• The aa – Smart Motorways: Britain’s Killer Motorways?

Broadcast Award
• Good Broadcast – Australia after the bushfires

B2B Award
• Man Bites Dog – Opportunity2030: The Standard Chartered UN SDG Investment Map

Consumer Award – High Budget
• The Academy – Lucozade Sport: The Movers List

Consumer Award – Low Budget
• Don’t Cry Wolf – #LetFannyFly for Elvie

Consumer Award – In-house
• Royal Mail – Thumbs Up for Your Postie

Corporate, Financial and Investor Relations Award
Consultancy:
• Hope&Glory – “Retailer opens shop”: the return of hmv

In-house:
• NatWest Group – Building a purposeful bank

Crisis and Issues Management Award sponsored by Polpeo
Consultancy:
• PLMR – Saving Care Home Lives Through Proactive Covid-19 Crisis Comms

In-house:
• Co-op – A nation in mourning

Digital and New Media Award Sponsored by: Intrado
Consultancy:
• Third City – Cold Turkey

In-house:
• Greater Anglia – Take a Greater Anglia train for a ‘room with a View’
Highly Commended: Midas Public Relations – World Book Night 2020

Employee Engagement Award
Consultancy:
• W2O – Rare Disease Day 2020

In-house
• Upfield – Upfield Internal Communications 2020
Highly Commended: Metropolitian Police Service – Keeping london safe from the inside out

Health and Wellbeing Award
Consultancy:
• Virgo Health – Fellowes – Emma, Work Colleague of the Future

In-house
• The Cystic Fibrosis Trust – Livesaving drugs now
Highly Commended: Third City – Cold Turkey

International Campaign Award
Consultancy:
• Pangolin – The Glenlivet Capsule Collection

In-house:
• International SOS – Covid-19 Insight and Intelligence Campaign

Media Relations Award Sponsored by: GingerComms
Consultancy:
• Virgo Health – Fellowes – Emma, Work Colleague of the Future

In-house:
• Co-Op – A nation in mourning

Not-For-Profit and Charity Award
Consultancy:
• Alfred London Ltd – #TheREALCheekyNandos

In-house:
• The Big Issue – Response to Covid-19 crisis
Highly Commended: The Academy – Shelter: #SleepWalkForShelter

Public Sector, Value for Money Award
Consultancy:
• Kindred – PPI: the final countdown

In-house:
• Greater Manchester Police – GMP’s Campaign To Tackle Dangerous Mass Gatherings During COVID

Purpose Award Sponsored by Porter Novelli
Consultancy:
• Man Bites Dog – Opportunity2030: The Standard Chartered UN SDG Investment Map

In-house
• Royal Society of Chemistry – Precious Elements 2019
Highly Commended: Pretty Green – Hopster – Is TV Making Your Child Prejudiced?

B2B Technology Award
• Speed – Open for business: launching smart tech to keep workplaces COVID-safe

Consumer Technology Award
• Golin – Garmin – Eye On The Road

Individual Awards
Young Communicator of the Year Award
• Hélène Legay MPRCA, APCO
Highly Commended: Holly Ramsey MPRCA, Interel

PR Leader of the Year Award sponsored by: Access Studios
• Ollie Lane MPRCA, PLMR

Mark Mellor, Outstanding Contribution to the Industry Award
• Matt Brown MPRCA, Transport For London

Industry Trailblazer Award
• Bibi Hilton

Team Awards
Diversity Award Sponsored by: 3Gem
Consultancy:
• Milk & Honey PR – Diversity, inclusion and belonging at Milk & Honey PR

In-House:
• Royal Society of Chemistry – Improving Diversity in the Chemical Sciences

In-house Team of the Year Award – Private Sector
• Barclaycard
Highly Commended: NatWest Group

In-house Team of the Year Award – Public Sector
• LNER
Highly Commended: Smart Energy GB

Large Consultancy of the Year Award Sponsored by: 3Gem
• Brands2Life

Medium Consultancy of the Year Award Sponsored by: Kantar
• Smarts

New Consultancy of the Year Award Sponsored by: Milk & Honey PR
• Broadcast Revolution

Small Consultancy of the Year Award Sponsored by: Reuben Sinclair
• Missive

Specialist Consultancy of the Year Award Sponsored by: Reuben Sinclair
• Greenhouse PR Ltd

International Consultancy of the Year Award
• Lansons