SMARTIES X Awards 2022 - North America | MMA Global | 16 December 2022 | Fontainebleau Miami Beach, 4441 Collins Ave, Miami Beach, FL 33140, USA

SMARTIES North America Program honors the most creative and effective modern marketing campaigns in the United States and Canada. To give your work an added layer of credibility and clout, enter your campaign in SMARTIES North America and SMARTIES X Global, to achieve regional and global recognition, as well as improving your rank on the MMA SMARTIES Business Impact Index, and the WARC Media 100 Ranking.

The SMARTIES North America competition is open to marketing efforts that ran between July 2021 and July 2022. Your work must have made an impact during the eligibility period and the results you provide must be within this time frame. Elements of the work may have been introduced earlier and may have continued after, but your case must be based on data relative to the qualifying time. Judges will evaluate success achieved during the eligibility time period.

Categories

Marketing Impact
• Brand Experience
• Instant Impact
• Lead Generation
• Data Insights
• Product / Service Launch
• Small Business / Big Impact

Purpose Driven Marketing
• Social Impact Marketing
• Brand Purpose/Activism
• Diversity & Inclusion

Impact Media
• Cross Platform - All Media
• Cross Platform - Digital Only
• Gaming, Gamification & E-Sports
• Social Media Marketing
• Creator / Influencer Marketing
• Social Messaging / Chat Apps / Text Messaging

Experience Technology
• Audio / Voice / Sonic Branding
• XR Technology – (AR/VR/MR)
• Experimental / Innovation Technology
• Geo Targeting

Web 3.0
• The Internet of Innovation / Connected Intelligent Devices
• Metaverse

Creative
• Short or Long Form Video

Industry Awards
• Best in Show