Venue
TBA

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Organizer Don't Panic Events
Submission deadline 10 Jun 2022 5:00pm UTC (in 6 months)
In your time zone: Jun 10 1pm EDT
Date Awarded 22 Sep 2022 5:00pm UTC (in 10 months)
In your time zone: Sep 22 1pm EDT
Region EMEA
Details

Social Media has become one of the most influential virtual spaces in which to network, raise brand awareness, improve brand loyalty and increase traffic – the UK Social Media Awards is celebrating the creativity and innovation that is involved in achieving outstanding social media campaigns.

The 2022 UK Social Media Awards recognises that social media platforms and business sectors require very different skills and connectivity which is why the award categories are strategically focused to ensure diversification is recognised and campaigns are rewarded for their specific goals and achievements. Not forgetting the Agency/In-house awards that take account of size!

Categories

Campaign Awards
• Best Use Of Twitter
• Best Use Of Facebook
• Best Use Of Instagram
• Best Use Of Youtube
• Best Use Of Snapchat
• Best Use Of Tiktok
• Best Use Of Linkedin
• Best Audience Engagement Campaign
• Best Social Influencer Campaign
• Best Use Of Research & Evaluation
• Best Use Of Social Media In A Crisis
• Most Impactful Social Media Innovation
• Best Low Budget Campaign
• Best Use Of Social Media For Entertainment
• Best Use Of Social Media For Finance
• Best Use Of Social Media For Retail
• Best Use Of Social Media For FMCG
• Best Charity / Not For Profit Campaign
• Best Long-term Strategic Use Of Social Media
• Best Integrated Campaign
• Best Direct Response Social Media Campaign
• Best Use Of Paid Social

Social Media Tool Award
• Best Social Media Tool

Agency / Team / Individual Awards
• Mark Hanson Award (Rising Star)
• Best In-house Team
• Best In-agency Team
• Best Start-up Agency
• Best Small Agency
• Best Large Agency

Past winners

2021 Winners

Best Use Of Twitter
• Frank & Weetabix – Weetabix ‘n’ Beanz

Best Use Of Facebook
• Coolr & The Nurse Heroes – Nurse Heroes Live!

Best Use Of Instagram
Winner – PlayOJO & Cubaka – Compulsion
Silver Award – HIGHLIGHT PR & MOST WANTED WINES – #MostWantedTunesChallenge

Best Use Of Youtube
• Gravity Global & Embraer – Incredible Journeys

Best Use Of Snapchat
• Havas Media & BBC – Little Mix, The Search

Best Use Of Tiktok
• JD – #JDSmashingIt

Best Use Of Linkedin
• Savills – UK Cross Sector Outlook

Best Audience Engagement Campaign
• Frank & Weetabix – Weetabix ‘n’ Beanz

Best Social Influencer Campaign
Winner – 33Seconds & Sky TV – Discussions on Trauma, as depicted in ‘I Hate Suzie’
Silver Award – Brands2Life & LinkedIn – LinkedIn Changemakers

Best Use Of Social Media In A Crisis
• Merkle & Danone – Supporting Parents through a Pandemic

Most Impactful Social Media Innovation
• Twitter UK & adidas – Ghost Speed Challenge

Best Low Budget Campaign
• Frank & Weetabix – Weetabix ‘n’ Beanz

Best Use Of Social Media For Entertainment
• PlayOJO & Cubaka – Compulsion

Best Use Of Social Media For Finance
Winner – Incredible Content Limited & Leeds Credit Union – ‘Saving Christmas’
Silver Award – OneFifty & Sage UK – Your Local

Best Use Of Social Media For Retail
• Immediate Future & Auto Trader – This is NOT a car advert

Best Use Of Social Media For FMCG
• Frank & Weetabix – Weetabix n Beanz

Best Charity / Not-for-profit Campaign
• Twitter UK & Great Ormond Street Hospital Charity – #Whamageddon

Best Long-term Strategic Use Of Social Media
• Brands2Life & LinkedIn – LinkedIn Changemakers

Best Integrated Campaign
• Republic of Media, The Scottish Government & Parent Club – Here For You

Best Direct Response Social Media Campaign
• Stand Out Digital & Akt London – Born to perform

Best Use Of Paid Social
• Starcom & Samsung – #danceAwesome TikTok Challenge

Best Social Media Tool
• Squared.io – Audit and Optimization for Facebook Ads

Mark Hanson Award
• Carrie Rose, Rise at Seven

Best In-agency Team
• Brands2Life

Best Start-up Agency
• Rise at Seven

Best Small Agency
• Dadsnet Group

Best Large Agency
Winner – Coolr
Silver Award – Battenhall