Hilton New Orleans Riverside, USA
Hilton New Orleans Riverside, USA, 2 Poydras St, New Orleans, LA 70130, USA

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Event Date Wed Apr 15 EDT - Thu Apr 16 EDT (almost 2 years ago)
Location Hilton New Orleans Riverside, USA
2 Poydras St, New Orleans, LA 70130, USA
Region Americas

12th Annual Health Plan Marketing and Consumer Innovation Summit 2020 - assembles health plan marketers, sales, product design, innovation, and business developments executives, specifically focused on the commercial line of business, to ways to engaging consumers more effectively throughout their journey of care. Learn ways that leading organizations are using innovative sales, marketing, and product design to improve member experience, drive the member to be a better steward of their own health care (to drive down costs), and increase brand reputation (to be a plan of choice) particularly as health care shifts to a preventative and whole-person care approach.

Who Should Attend:
Health Plans

• Chief Marketing Officer
• Chief Consumer Officer
• Chief Engagement Officer
• Chief Innovation Officer
•Chief Strategy Officer
• Chief Creative Officer
• Chief Commerical Officer
• Chief Sales Officer

Vice Presidents and Directors of:
• Marketing
• Digital Marketing and Experience
• Consumer Engagement
• Consumer Experience
• Commercial/Individual Markets
• Innovation
• Product Development
• Product Design
• Strategy
• Sales


2020 Speakers

Denise J. Pesich
Vice President, Chief Marketing Officer, Affinity Health Plan

Niall Brennan, BA, MPP
President, CEO, Health Care Cost Institute (HCCI)

Anthony Nguyen, MD
Senior Vice President, Clinical Services, UnitedHealthcare

Alicia Kelley
Vice President, Medicare Performance, Capital District Physicians' Health Plan (CDPHP)

Michael Spicer
Director of Product Innovation, Research, Capital District Physicians Health Plan (CDPHP)

Diane Murdock, MBAHCM
Vice President, UnitedHealth Group Accounts, Pharmacy Market Development, Walgreen Co

Michael Penca
Senior Director, Medicare Healthcare Segment Development, Walgreen Co

Marty Reyhons
Sr. Director, Pharmacy Partnerships, UnitedHealthcare

Craig Stephens, RPh MBA
Vice President, Pharmacy Products, Network Strategy, UnitedHealthcare Government Programs

Teresa Anderson
Director, Communications, Brand Strategy, BlueCross, BlueShield of Vermont

Tamara Castellano
Chief Marketing, Communications Officer, Iron Road Healthcare

Jodi Haskin
Vice President, Strategic Engagement, Analytics, Capital District Physicians Health Plan, Inc (CDPHP)

Kevin J. Potts
Chief Operating Officer, Iron Road Healthcare

Patrick Tracy
Senior Director, CHIP, Individual Advantage, Marketplace, UPMC Health Plan

Ashish Agarwal
Vice President, Engagement Marketing Strategy, Humana

Sandra Allen
Associate Director, Wellness Program Development, Management, MVP Healthcare

Rachelle L. Graham
Senior Director, Government Marketing, UPMC Insurance Division

Vikash Singh
Senior Director, Marketing Analytics, Digital Marketing, UPMC Insurance Division

Peter DeMaris
VP of Digital, UnitedHealthcare

Joe Satovich
Digital Product Management, Strategic Consumer Innovation, UPMC Insurance Division

Iris Xu
Marketing Director of Behavior Change, Aetna

Helen Yang
Senior Data Scientist, Aetna

Feiran Zhong
Lead Data Scientist, Aetna

Michael Wood
Chief Strategy Officer, Insightin Health

Alison Greco, PsyD
Director, Product, UX, Research, HealthSparq

Erica Anderson, MPA
Strategic Integration Leader, Office of Population Health, Bold Goal, Humana

Amy Blaylock
Market Development Advisor, Bold Goal Leader, Humana

Catherine Hamilton
Vice President, Consumer Services, Planning, BlueCross BlueShield of Vermont

Jerry Jones
Director of Community Health, Blue Cross, Blue Shield of Kansas City

Amy Shannon, MSW, LSW
Director, Health, Well-being Integration, Clinical Care, Wellness, Highmark Inc

Sponsors & Partners

2020 Sponsors

• Insight in Health

• Carrot Health
• HealthSparq
• Sourcelink