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Event Date |
Tue Sep 6 AEST - Wed Sep 7 AEST (over 2 years ago)
In your timezone (EST): Mon Sep 5 10:00am - Tue Sep 6 10:00am |
Location |
Crowne Plaza Hunter Valley, an IHG Hotel
430 Wine Country Drive, Lovedale NSW 2325, Australia |
Region | APAC |
Hear from the most influential minds in the industry on topics including;
• The hidden cost of pitching
• Attention metrics and measurement. Do clients want attention metrics yet? Is the methodology robust enough to establish an industry currency yet?
• How to win without pitching and avoid competitive, low margin RFPs
• How behavioural science can be applied to effective ad creative and customer experience challenges
• Leadership during times of turbulence and change
• Changing priorities for entry and mid-level staff, and how to motivate and retain staff in a rising wage market
• How we can market the ‘why’ of working in Adland
• A look at mentorship in industry vs early promotion vs burnout
• The CMO perspective: deep diving into agency models and what clients really need and want from their agencies. Is it a one-stop-shop agency solution, many agencies, a hybrid of in-house and outsourced or something else entirely?
• Purpose driven marketing, diversity & inclusion, and driving action on critical social issues
• Scaling and diversifying your agency, case studies from rapid growth independent agencies
2022 Speakers
Nicole Taylor
SVP and Head of LEGO Agency, The LEGO Group
Tim Williams
Founding Partner, Ignition Consulting Group
Greg James
Global Chief Strategy Officer, Havas Media Group
Virginia Hyland
CEO, Havas Media Group Australia
Sally Kissane
CEO, Ogilvy Australia
Pauly Grant
Chief Talent Officer ANZ, Publicis Groupe
Rose Herceg
President, Australia and New Zealand, WPP
Chris Maxwell
Founder & CEO, Lution
Melissa Fein
Chief Executive Officer, Initiative Australia
Matt Newell
Partner & CEO, The General Store
Jack Watts
Global CEO, Bastion
Rory Castello
Chief Commercial Officer, Koala
Nick Keenan
Chief Executive Officer, Starcom
Darren Woolley
Founder & Global CEO, TrinityP3 Marketing Management
Ebony Gaylor
Managing Partner, Sociologist, Social Futurist, Decade of Action
Imogen Hewitt
CEO ANZ, Spark Foundry
Chris Savage
Business Growth Specialist, The Savage Company
Adam Ferrier
Adam Ferrier
Founder, Consumer Psychologist, Thinkerbell
Virginia Scully
People and Culture Director, Hatched Media
Angela Smith
Chief People and Brand Officer, AFFINITY
Priya Kanniappan
Group Marketing Director, carsales.com.au
Luke Brown
CEO & Founder, AFFINITY
Julia Vargiu
Founder, New Business Methodology
Linh Diep
Business Manager, Special Group
Matt Davies
Co-founder and Strategy Director, BetterBriefs
Pieter-Paul von Weiler
Co-founder, BetterBriefs
Konrad Feldman
Co-Founder & CEO, Quantcast
2022 Partners
• realestate.com
• Carsales
• LinkedIn Marketing Solutions
• Samsung Ads
• Gumtree
• Amazon Ads
• Vevo
• Yahoo
• Quantcast
• Twitter
• Adobe
• Near
• Magnite
• Inmobi
• StackAdapt
• Hivestack
• Taboola
• Triple Lift
• Captify
• Criteo
• BurningHouse