AMA Demand Generation 2020 | American Marketing Association | 17 June 2020 | American Marketing Association Global Support Center, 130 E Randolph St, Chicago, IL 60601, USA
Venue
American Marketing Association Global Support Center
American Marketing Association Global Support Center, 130 E Randolph St, Chicago, IL 60601, USA
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| Event Date |
Wed Jun 17 CDT - Thu Jun 18 CDT (over 4 years ago)
In your timezone (EST): Wed Jun 17 9:00pm - Thu Jun 18 5:00pm |
| Location |
American Marketing Association Global Support Center
130 E Randolph St, Chicago, IL 60601, USA |
| Region | Americas |
Details
Over two days, we’ll explore the path to create an efficient, effective demand generation strategy to help grow and scale your organization. From acquisition to expansion to advocacy, you’ll learn how to partner with sales, customer success and product management to develop a predictable growth engine.
You will learn a step-by-step path to develop a demand generation plan that creates data-driven, client-centric strategies supported by ongoing optimization to improve results and overall marketing return on investment. Learn how to have meaningful conversations with business stakeholders on the value of marketing as a source of accelerated growth.
Who Should Attend?
Marketing managers and directors in B2B, B2C or Public Sector (Govt/Higher Education) organizations can benefit from this training. AMA Training Series events are limited in size and include on-site exercises to put your new skills to work while connecting with other attendees.
Speakers
2020 Speaker
Christine Pribilski
Chief Marketing Officer, Cloud49