B2B Digital Marketing Virtual Show 2021 | IQPC | 2 August 2021 | Online Event
Venue
What is Qwoted?
Qwoted is a free expert network: we help reporters connect with experts & we help those same experts build relationships with top reporters.
| Event Date |
Tue Aug 3 AEST - Wed Aug 4 AEST (over 3 years ago)
In your timezone (EST): Mon Aug 2 7:30pm - Tue Aug 3 9:40pm |
| Location | Online Event |
| Region | APAC |
Details
The last 12 months has seen immense change, especially for B2B marketers. Buyer behaviour has shifted dramatically and we have now entered the “attention economy” era where getting your message to connect during the consideration stage of the buyer journey has become near on impossible... Or has it?
For the clever modern marketer who has been able to embrace and advance effectively in the tactics of personalisation, Account Based Marketing (ABM), marketing automation and has won over the support of their sales teams – these are the marketing wizards that are driving significant marketing ROI and revenue through digital.
Speakers
2021 Speakers:
Daniel McDermott
Director Marketing A/NZ, Minecast
Joanne Woo
Head of Marketing and Communications, ABB
Susie Wong
Former Chief Digital and Marketing Officer, Fuji Xerox Singapore
Phyabae Leong
Marketing Lead APAC, Khoros
Allan Eir
Marketing Communications Leader, A/NZ, GE Healthcare
Puja Pankhania
Deputy Managing Director, IQPC Australia
Melissa Gunnsmith
Director Clients, Marketing & Communications, WSP in Australia & New Zealand