Business Transformation Design & Delivery 2017 | International Quality & Productivity Center | 5 December 2017 | Dusit Thani , 133, Sheikh Zayed Road P.O. Box 23335 Dubai, UAE

To tackle the challenge of sustained lower oil prices and the impending implementation of VAT, businesses need to diversify operating models to seize the opportunities brought about by an increasingly digitized society. A recent study showed that embracing digital transformation could generate US$16.9 billion in extra revenue each year for companies in the Middle East from 2017 to 2021. For this reason, the regions businesses are embracing digital disruption to enhance their customer engagement as well as transform their traditional business offerings.

With this in mind, we are delighted to organise the Business Transformation Summit taking place from 5-6 December 2017 in Dubai, UAE, which aims to foster the alignment of business transformation with digital transformation in order to help enhance the core business offerings of all organizations. We aim to provide a forum where the key industries of the GCC can discuss and learn about the key transformations taking place in the market today.

Key Themes:
• Understanding the significance of transforming your business and the framework required for success
• Discovering the future of business transformation in the Middle East and market trends ahead
• The ROI: Measuring the results to understand the true value and long-term benefits of business transformation
• Leading case studies: Key insights into tried and tested business transformation initiatives from customer to digital, financial and HR.

Who should attend?
The following job titles:
• Chief Transformation Officer
• Business Transformation Director/Manager
• Principal Business Transformation
• Head of Transformation
• Transformation Programme Manager
• Transformation Executive
• Business Transformation Consultant
• Innovation/Improvement
• Director/Head/Manager
• Head/Officer of PMO

From the following industries:
• Retail
• Aviation
• Hospitality
• Public Sector
• Financial Services
• Oil and Gas
• Telecoms

2017 Speakers:

Sanjay Bakshi
Head of Digital Transformation,Shell

Nik Engel
Senior Manager Corporate Strategy, Performance Management, Etihad

Paul Lalovich
Organisational Effectiveness Advisor, Emirates Nuclear Energy Corporation

Anand Samimalai
Business Transformation Consultant, Chalhoub Group

Fawaz Rasheed
Business Data Analyst and Master Data Management, Business Transformation,Philips

Mohammed Ali
Digital Transformation, IT-Business Relationship Management, E-Commerce and BPO, Dubai World Trade Centre

Nadeem Zaman
Advisor, Corporate Development and Transformation, Smart Dubai Government

Marc Robinson
Director, Digital Transformation and Innovation, EMAAR

Tarek Anthony Zennie
International Business Transformation and Change Agent,The Connected Generation

Maher Shirah
Technology Strategy and Projects Gov. Manager,Road and Transport Authority (RTA)

Umar Saleem
Corporate Director, Transformation, Al Jaber Group

Abby Gbadamosi
Business Transformation Consultant,Maximus Gulf

Ahmed El-Ghitany
Business Transformation Manager, Jamal Al-Ghurair Group of Companies

STRATEGIC SPONSOR:
• Optimize Consulting