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Event Date |
Wed Sep 13 ADT - Thu Sep 14 ADT (over 1 year ago)
In your timezone (EST): Tue Sep 12 11:00pm - Wed Sep 13 11:00pm |
Location |
Newark Liberty International Airport Marriott
Newark Liberty International Airport, 1 Hotel Rd, Newark, NJ 07114, USA |
Region | Americas |
Creating cutting edge marketing programs by implementing new technologies, data and insights is at the top of every CMO’s agenda. The CMO of the future will get closer to their customers than ever before, driving transformational change across their organisations through the use of Big Data, Customer Analytics as well as emerging technologies such as AI, IOT, and VR. Bringing together the leaders in Marketing, Communications, Digital and Engagement from the largest enterprises globally to share best practice case studies, discuss the changes and opportunities facing the industry as well as to network with their peers in an intimate setting that is closed to the media and run under the Chatham House Rule.
Why you should attend:
• Transforming customer experience in the digital age
• Delivering meaningful marketing content
• Managing customer relationships and expectations
• The Future of Marketing
• Can you maintain creativity in a data driven world?
• How can you develop measurements for digital marketing?
• Adapting to technology in marketing
• Identifying how machine learning can optimise your marketing campaign
• Case study: Creating disruption