CX/UX for Finance Leadership Forum: CX Excellence for Finance 2023 | Argyle Executive Forum | 21 February 2023 | Virtual Event

Finance professionals have a special role to play in creating smooth experiences for customers and users. While they may not face customers directly, your finance team’s work makes a difference in your broader CX/UX. What can you do to help your finance team create experiences that keep your customers coming back? How does your finance function fit into the overall context of your business’s CX/UX?

Join us, to help bring your finance team’s strengths to your CX/UX. You’ll learn how finance professionals can help build positive customer and user experiences, even for customers they’ll never meet.

You will also learn:
• How your finance team contributes to your customer and user experience
• Methods to use your finance team’s experience and skills to improve your CX/UX
• How to integrate your finance team into your cycle of continuous CX/UX improvement
• How to help your finance team buy in to improving CX/UX when they don’t work with customers directly

2023 Speakers

ADVISORY BOARD:

Monique Elliott
Senior Vice President, Global Marketing, Industrial Automation, Schneider Electric

Trish Lilley
Chief Marketing & Business Development Officer, Stroock & Stroock & Lavan LLP

Malorie Maddox
Chief Marketing, Communications and Strategy Officer, Blue Cross and Blue Shield of Nebraska

Sean Moieny
CCXP, Digital Experience Leader and Advisory Board Member, University of Calfornia, Irvine (UCI)

Dr. Koen Pauwels
Distinguished Professor of Marketing, Northeastern University

Tracy Robertson
Global Vice President, Customer Experience (CX) & Marketing, Kimberly-Clark Professional

Katrina Schiedemeyer
Customer Experience and Innovation, Publicis Sapient

Eric Schwartzman
Author, The Digital Pivot: Secrets of Online Marketing

2023 Sponsors

• Argyle Advisory