|Event Date||Wed Mar 11 EDT (almost 2 years ago)|
Enrollment Management for Financial Aid Administrators - Many financial aid administrators are uniquely qualified to lead enrollment management efforts at colleges and universities, but most vice presidents/vice provosts of enrollment management ascended via admissions. Unfortunately, the training of financial aid professionals focuses so much on the rules that we rarely see ourselves as enrollment leaders who can work in the "gray." This webinar will present a very brief history of enrollment management in colleges and universities and how financial aid administrators can "promote" their skills within the context of an enrollment management division, even if there is no official enrollment management division at your school.
• Understand how and why enrollment management structures have evolved in American colleges and universities;
• Understand what a sustainable enrollment management system looks like;
• Understand the different challenges meeting the goals of schools that focus on net tuition revenue generation versus those that focus on a set institutional aid budget;
• Learn what skills financial aid professionals possess that make us fantastic candidates for leadership in enrollment management;
• See examples of how the data to which we have access can contribute to an institution's successfully meeting enrollment goals;
• Address questions about why this topic is important to an individual financial aid administrator's higher education career path.
Assistant Vice President for Financial Aid, Lafayette College
Dana Kelly, Moderator
Vice President of Professional Development & Institutional Compliance, NASFAA