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Event Date Wed Mar 4 EST (almost 2 years ago)
Region All

Future of Commerce 2020 - The 3rd Space is a new advertising and marketing medium powered by AR, 5G and AI which will soon transform how we shop. Product companies will be forced to create digital content that revolves “around” their products and retailers will be forced to rethink elements such as location related to their e-commerce and physical offerings. This webinar will explore this new medium, what it means for marketers and how you can prepare your brand to be successful.


2020 Speakers

Brett Leary
SVP, Omni-Commerce Lead, Digitas


Marc Pritchard
Chair, Chief Brand Officer, Procter & Gamble

Bob Liodice
Chief Executive Officer, President & CEO, ANA

Paul Alexander
Treasurer, Chief Marketing, Communications Officer, Eastern Bank

Christine Manna
President, Chief Operating Officer, ANA

Bill Duggan
Group Executive Vice President, ANA (Association of National Advertisers)

Dan Jaffe
Group Executive Vice President, Government Relations, Association of National Advertisers

Robert Rothe
Group Executive Vice President, Chief Information Officer, Association of National Advertisers

Bill Tucker
Group Executive Vice President, Group EVP Association of National Advertisers

Brian Davidson
Executive Vice President, EVP, Member Relations, Association of National Advertisers

Duke Fanelli
Executive Vice President, EVP & CMO, Association of National Advertisers

Kathleen Hunter
Executive Vice President, EVP, Association of National Advertisers

Nick Primola
Executive Vice President, Association of National Advertisers

Ken Beaulieu
Senior Vice President, Owner/President, ECMA LLC

Senny Boone
Senior Vice President, Association of National Advertisers

Christina Curry, SPHR, SHRM-SCP
Senior Vice President, Association of National Advertisers

Marni Gordon
Senior Vice President, Senior Vice President, Committees & Conferences, Association of National Advertisers

Lisa Guhanick Business Profile
Senior Vice President, Association of National Advertisers Inc

Edward Kabak
Senior Vice President, Chief Legal Officer, Brand Activation Association, The ANA

Mark Kaline
Senior Vice President, Data Marketing & Analytics, Association of National Advertisers

Mike Kaufman
Senior Vice President, Brand Activation, Association of National Advertisers

Mark Liebert
Senior Vice President, Association of National Advertisers

Barbara Markfield
Director, Member Relations, The Association of National Advertisers

Lana Mavreshko
CFO, Brand Activation Association, Inc

Kristen McDonough
Experienced & Strategic Event Planner

Christopher Oswald
Senior Vice President, Government Relations, ANA

Tracy Owens
Senior Vice President, Business Development & New Member Acquisition, Association of National Advertisers

Kristina Sweet
CEO, Founder, SKED

Ed Berg
Deputy General Counsel, BioMarin

Vivian Frouxides
Marketing Professional, Integrated Marketing Strategy, C-Suite Management, Global Partnerships, Events, Training

Mark Galliher
Vice President, VP, Data Marketing & Analytics Brand, Association of National Advertisers

Jerusha Harvey
Vice-president, Data & Marketing Association

Denise McDevitt
Vice President, ASA

April Rueppel
Vice President, Association of National Advertisers

Andrew Somer
Vice President, Business Development, ANA

Michele Tomeo
Vice President, Talent Management, Organizational Development, Human Resources, People Operations

Robert Traino
Vice President, VP, Marketing & Communications, AN

Wilson Vargas
Vice President, Construction

Bill Zengel
Vice President, B2B Practice Leader, Association of National Advertisers


Douglas Wood, Esq
Partner, Reed Smith LLP


Paul Alexander
Eastern Bank, Chief Marketing, Communications Officer, Eastern Bank

Douwe Bergsma
Independent, Chief Marketing Officer Piedmont Healthcare, Dean Cannes Lions School, ANA Board of Directors, Keynote Speaker

Lynne Biggar
Visa, Chief Marketing & Communications Officer, Visa

Linda Boff
General Electric, CMO, GE

Chris Brandt
Chipotle, Executive Team Member, Award Winning Chief Marketing Officer

Amanda Brinkman
Deluxe,Chief Brand, Communications Officer, Global Brand, CMO, Producer, Spokesperson, Marketing Executive, Creative Director

Emily Callahan
Chief Marketing & Experience Officer, ALSAC

Fiona Carter
AT&T, Chief Brand Officer, AT&T Communications

Suzy Deering
EBay, Board of Director, ebay CMO & Global Brand Lead PODs

Norman de Greve
CVS Health, Chief Marketing Officer, CVS Health

John Dillon
Chief Brand Officer, SVP Marketing, Denny's

Alicia Enciso
Nestlé, Chief Marketing Officer, Nestlé USA, Creating Engaging Experiences for Healthier, Happier Lives

Jill Estorino
Disney, Executive Vice President, Global Marketing, Sales, Walt Disney Parks, Resorts

J. Russell Findlay
Hiscox, CMO, GM, Advisor, Philanthropist

Morgan Flatley
US CMO McDonald's

Rick Gomez
Target, EVP & CMO

Gerald Johnson II
Executive Vice President, Health Equity & Chief Diversity Officer American Heart Association

Deeptha Khanna
Global President, Skin Health, Office of Marketing Value, Johnson & Johnson

Keira Krausz
President, Nutrition Business Unit, Tivity Health, Nutrisystem

Wes Laird
Chief Marketing Officer, USAA

Rich Lehrfeld
SVP - Brand Marketing, Creative, Media, Walmart

Kristin Lemkau
CEO, US Wealth Management, JPMorgan Chase

Alison Lewis

Marcel Marcondes
U.S. Chief Marketing Officer, Anheuser-Busch

Rob Master
VP Media, Digital Engagement, Unilever

Michelle Peluso
SVP Digital Sales & Chief Marketing Officer, IBM

Marc Pritchard
Chief Brand Officer, Procter & Gamble

Raja Rajamannar
Chief Marketing & Communications Officer, President, Healthcare Business, Mastercard

Elizabeth Rutledge
Chief Marketing Officer, American Express

Jennifer Saenz
Frito-Lay, President, PepsiCo Global Foods, PepsiCo

Diego Scotti
Verizon, EVP, Chief Marketing Officer, Verizon

Heather Stewart
General Motors, EVP, Chief Marketing Officer, Verizon

Nuno Teles
President Diageo Beer Company, USA

Gail Tifford
Chief Brand Officer, Weight Watchers

Matt VanDyke
Director, US Marketing, Ford Motor

Meredith Verdone
Chief Marketing Officer, Bank of America

Karen Walker
SVP, Chief Marketing Officer, Intel Corporation

Sponsors & Partners

2020 Sponsors

• Active
• A+E
• Deloitte
• Disney
• Facebook
• Google

• iHeart Media