Virtual Conference

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Event Date Thu Feb 4 UTC - Wed Feb 17 UTC (8 months ago)
In your timezone (EDT): Thu Feb 4 5:00am - Wed Feb 17 2:00pm
Location Virtual Conference
Region All

It’s the ICBA Annual Conference & PRIMEtime, reimagined! Join us for our first ever ICBA Virtual Conference, an experience that brings together what you know and love about our traditional event with NEW, added benefits that are unique to a virtual environment.

For every industry, 2020 has been a year of adaptation. Without knowing what twists and turns could be ahead, it has been a challenge to figure out what the next best steps are. That’s why our 2021 theme is “Mapping Our Future: Standing at the Crossroads.” With the support of your fellow ICBA Members and ICBA Vendor Partners, we’ll work together to find the best path forward. While it might feel like your GPS is constantly stuck on “Recalculating Route,” times like these are a great opportunity for innovation and collaboration.

So mark your calendars and come prepared to map our future together!

Virtual Conference Benefits:
• A record number of Buyer Scholarships, funded by our Vendor Partners
This continues our tradition of enabling primary buyers in Apparel/Gift, Supplies, Course Materials, and Technology Products (who participate in our PRIMEtime round-robin meeting rotations) to attend
the Conference with no registration fees whatsoever.

• More opportunities for participation:
To reduce session overlaps and to accommodate four time zones, our programming is spread out over 9 days, with no more than 6 hours per day. With less concurrent programming, attendees can
participate in more sessions that ever before. We are also able to lower registration costs to enable more store associates to attend. See the “ICBA Member Store Pricing” section below.

• “On Demand” event access:
Most education sessions will be recorded so you can watch any session you missed, or replay a session.


2021 Speakers

Kim Anvison
Director of the NDSU Bookstore

Will Bowen
Founder of the Complaint Free

Marcus Collins
Chief Consumer Connections Officer at Doner Advertising

Andy Crestodina
Co-founder and Chief Marketing Officer of Orbit Media

Heather Dean
Assistant Director for the Iowa State University Book Store

Greg Fenton
Co-founder, President & CEO of RedShelf

Nicole Gallo
Executive Director Sales & Marketing for Rittenhouse Book Distributors,

Kelsey Harmon Finn

Phil Hill
Publisher of the PhilOnEdTech

Tom Hoffa
VP of Channel Partnerships

Sue Koch
Social Media Success Catalyst

Alex Lyons
Chief Information Officer for the last four

Lisa Montgomery
Senior Marketing Manager for Campus Stores for Verba | VitalSource

Jared Pearlman
Vice President, Product and Operations at Verba|VitalSource

Ryan Petersen
Vice President, General Management, Verba|VitalSource

Dina Schenk
Vice President of Marketing at RedShelf

Gary Shapiro
CEO of Nebraska Book Holdings

Dirk Sorenson
Executive Director, Industry Analyst in The NPD Group