Venue
New World Stages
New World Stages, 340 W 50th St, New York, NY 10019, USA

What is Qwoted?

Qwoted is a free expert network: we help reporters connect with experts & we help those same experts build relationships with top reporters.

Event Date Tue Jun 20 EDT - Wed Jun 21 EDT (over 1 year ago)
Location New World Stages
340 W 50th St, New York, NY 10019, USA
Region Americas
Details

Network with the brightest minds as the creator and influencer marketing community descend on NYC for a day and a half of insights and debate. Alongside an unrivaled opportunity to meet the smartest brands, creators, agencies and tech that drive the creator economy forward. Whatever your objective, you’ll walk away with several strategies, new ideas and the confidence to convince any C-Suite that influencer marketing can drive incredible results in an authentic, transparent and measurable manner.

Why Attend?
The Creator Economy continues to evolve at pace, with marketing dollars increasingly being allocated by brands eager to reach consumers in a creative, timely and authentic way. As a brand or retailer, how can you navigate the intricacies of the channel to execute a successful campaign? This is the question that IMS New York is here to answer. Our conference will programme content purely for brands and retailers, to ensure they walk away with actionable insight, which will enable them to maneuver their way through the planning, execution, and measurement of smart influencer marketing campaigns. You’ll be learning from your peers, with brands who are already pumping millions of dollars into influencer partnerships; whether via long-term ambassadors or a carefully selected panel of Creators. Discover how they measure success and put creativity and control in the hands of their partners to fuel the desired outcomes. Whatever your objectives, influencer marketing can drive incredible results for your business in an authentic, transparent and measurable manner.

Tracks & Key Areas of Focus:
• Creator Identification
• The Creator Economy
• Social Experience & Live Shopping
• Creator Partnerships for Funnel Success
• Harnessing the Network Effect
• Technologies for Creator Success
• Regulation & Standardization
• Gaining Decentralized Business Value from Creators
• Outcome-Based Influencer Marketing
• The Revised Creator Marketing Matrix
• Ambassadorial Commerce of the Future

Speakers

2023 Speakers

Saheedat Abdul
Global Influencer Lead, Airbnb

Jason Amar
Marketing Director, Bimbo Bakeries USA

Julian Andrew
Digital Talent Director, Voss Management

Sherlen Archibald
Co-Founder, We The Roses Culture Agency

Leslie Arredondo
Commercial Music and Creative Licensing, Latin America, Bytedance

Aditi Banga
Head of Creator Monetization & Innovation Partnerships, Meta

Keith Bendes
VP Marketing & Strategy, Linqia

Cathal (Catty) Berragan
Marketing Director, thirdweb

Jake Bjorseth
Founder & CEO, Trndsttrs

Jaime Cohen
Head of US Influencer Marketing, Goat Agency

Tony Colvin
Senior Growth Marketing Manager, Albertsons Companies

Maria Costa
Director of Brand and Integrated Marketing, M.M.LaFleur

Farah Deen
Influencer Relationships, Luxe Division, L'Oreal

Meghan Donovan
Founder, wit & whimsy

Jason Falls
EVP, Marketing, CIPIO.ai

Marcel Floruss
Founder/ Editor, One Dapper Street

Marissa Gabela
Director, Influencer, Golin

Lindsey Gamble
Associate Director of Influencer Innovation, Mavrck

Cristy Garcia
CMO, impact.com

David George
Manager, Digital Partnerships Marketing, Mattel & David George & Co.

Jennifer Gordon
Manager, Music Licensing, Mattel, Inc.

Julian Greene
Head of Creators, Flagship

Jenny Heinrich
EVP, Influence, Jenny Heinrich LLC

Taylor Kaplan
New Business Development, Klarna Creator Platform

Sam Katz
Founder/Partnerships Lead, SK Consulting/Popsixle

Amanda Levine
Senior Director, Music & Licensing, Platinum Rye Entertainment

Lauren Ludlow
Founder and Creative Director, Ludlow Social

Jason Nichols
Client Partner, Meta

Gary Orellana
SVP, Influencer Marketing, Dentsu Creative

Zach Oscar
Influencer Manager, Kairos Media

Gabrielle Pajer
Influencer Marketing, Account Director, CJ

Rachael Ryan
Global Research & Insights Manager, TikTok

Daniel Sánchez
CEO & Founder, Influencity

Jessica Spar
SVP, Head of Social + Influencer Marketing, KWT Global

Lyle Stevens
CEO and Co-Founder, Mavrck

Jim Tobin
CEO, Ignite Social Media

Jiji Ugboma
Associate Director, Publisher Engagement, SHE Media

Johanna Voss
CEO & Founder, johanna b. voss Agency

Kaijona (KJ) Wade
Director, Influencer & Affiliate, PubW

Olivia Zhou
VP, Talent & Partnerships, Rolen Group, division of CEG, Inc.

Sponsors & Partners

2023 Sponsors

PLATINUM SPONSORS:
• Captiv8
• CJ
• Influencity
• MAVRCK

SUPPORTING SPONSORS:
• Affable. ai
• Aspire
• Fluvip
• Impact
• Influencity
• Stylink
• Goat
• Undertone