Programmatic Summit 2024 | Ashton Media | 28 February 2024 | TBA, Melbourne, AU

It’s clear that 2024 is going to be a year of challenges to manage and opportunities to embrace, and it’s in that spirit that, after in-depth collaboration with our advisory board, the content comes to you this year as we put new light through old windows on the following topics:

• The Relationship Between CTV and Creativity
• Navigating the New Frontiers in Retail Media
• Should You Bring Your Media In-House?
• Programmatic DOOH in Omnichannel
• Sustainability and ROI in Media
• Is Attention the Most Valuable Metric?
• How Will Privacy Legislation Impact You?
• Adapting to the End of the Cookie

The most senior and influential delegates attend to learn, network and create business opportunities. As storm clouds gather in the global economy, join us as we discuss, debate, and collaborate on what 2023 might hold in store, and how to be a smarter marketer in turbulent times. As advertising dollars continue to flow towards automated buying and selling of ad inventory, brands, agencies, publishers and ad tech vendors need to ensure they are across the industry trends, challenges, and opportunities that underpin the programmatic market. The programmatic summit will provide insights into how this fast-moving industry is evolving. It’s a must-attend event for both buy-side & sell-side executives within the media and advertising industry.

Who should attend:
• Senior Client Side Marketers
• Supply Side Platforms
• Agency Executives
• Ad Exchanges
• Data Management Platforms
• Trading Desks
• Affiliates
• Data Solution Providers
• Publishers
• Demand Side Platforms

2024 Speakers

ADVISORY BOARDS:

Sarah Melrose
Managing Partner, ADMATIC and IMAA Member

Benjamin Will
Paid Media & Marketing Analytics Manager, Virgin Australia

Lauren Dulhunty
Product Owner, Unpacked, Flybuys

Jonas Jaanimagi
Technology Lead, IAB Australia

Sarah Dass
Campaign Strategy Lead, Open Universities Australia

Alan Jenner
Head of Programmatic, WooliesX

Denise McCormack
Head of Digital, Data and Tech, Hatched

Paula Malysevaite
Sydney, Head of Digital, PHD

Matt James
Managing Director, Nine

Rachida Murray
Chief Digital Officer, Spark Foundry

Imran Masood
Country Manager AUNZ, DoubleVerify

Anthony Rodrigues
National Programmatic Manager, REA Group

Nicole Bence
Chief Commercial Officer, NOVA Entertainment

Mark Woods
Head of Digital Analytics & Search Marketing, Dulux Group

Charles Dangibeaud
Product Director, GroupM

Christopher Eden
Head of Programmatic Media, Google

Jason Tonelli
CEO, Zenith

2024 Partners

PLATINUM PARTNERS:
• Double Verify
• Channel Factory

GOLD PARTNERS:
• Google
• Stack Adapt

SILVER PARTNERS:
• Realeastate.com.au
• Nexxen

BRONZE PARTNER:
• Disney Advertising