RetailX 121 Meetup 2: Direct-to-Consumer Growth Channels 2022 | RetailX | 18 May 2022 | Century Club | Private Members' Club Soho, 61-63 Shaftesbury Ave, London W1D 6LQ, UK

This is a series of ½ day events that are specifically designed for tactical and functional heads representing the UK’s top retail brands. Attendees are selected for their technical knowledge and their interest in meeting a pre-filtered selection of leading solution providers who have a proven track record of success with other RXUK Top500 companies.

Each event has a clear topic focus that ensures our solution providers are relevant to the challenges faced in your functional role. We use the analysis and profiling from our proprietary RetailDNA database to save you time in identifying and evaluating potential partners.

About:
According to ESW’s ‘Global Voices: 2022’ survey of more than 14,000 consumers, DTC hit 17% YOY Growth in 2021 which marks a shift change in consumer buying behaviour.

New channels such as social commerce, mobile commerce and marketplaces are offering the chance to meet customers where they are and cross borders into new international markets. Those who succeed in servicing and accelerating DTC channels will capture consumers with a focus on frictionless service.

This event will bring together a select group of brands who are taking their 1st, 2nd or 3rd steps in adding DTC to their existing channels. Attendees will exchange ideas and assess where the growth opportunity of DTC, while meeting suppliers who can take your product from basket to customer with the least amount of friction.

Meetup Focus:
• Refine your approach to building growth from social commerce, mobile commerce and marketplace channels
• Building DTC channels into your multi-channel supply chain
• Overcoming warehousing and distribution challenges from factory to pick, pack and dispatch
• Delivery experience
• Customer service and returns management
• DTC as a means to build deeper customer relationships
• Customer data analytics that can flag trends and capture insights
• DTC as a means of cross-border expansion (especially after Brexit)
• Compliance issues – from duty tax through to disclosure requirements

For Brands:
This event is designed to save you time in seeking out and evaluating new solutions that could assist you in benchmarking and recalibrating your approach to DTC growth channels. You will receive a full briefing on all our solution providers which will assist you in understanding their service offering and also which other brands are using their solutions..

The Process
Each event has a clear theme that is aligned to a specific business function or challenge. As part of our buyer onboarding we request that you only attend if you hold direct or indirect procurement responsibility for solutions relating to DTC strategy.

All buyer and supplier guests will have the chance to meet in a 10 minute 121 meeting, with each party receiving thorough briefing notes 1 week prior to the event and a bespoke meeting schedule.

If you feel some meetings are not suitable or relevant, just let us know and we can amend your meeting schedule.

Relevant job titles
• Head of DTC
• Marketplace Manager
• Head of Growth
• Head of Marketplace Development
• Head of Partnerships
• Director of Ecommerce
• Ecommerce Manager

For Suppliers:
This is your opportunity to meet the representatives who are at the business end of DTC implementation. Hear their needs, concerns and practical implementation hurdles to enable you to align your product and service offerings more effectively and win more business.

Investment: £POA

The Package:
• 2 x company representatives to attend this event
• A maximum of 20 retailer pre-scheduled 121 meetings split between 2 company representatives
• Full access to the event networking programme including the ‘cross-over networking lunch’ which includes retailers from Meetup 1 and Meetup 2
• Participation in the interactive roundtable discussion aligned to event theme
• Full company profile sent to all retail guests prior to arrival
• Full retailer profiling to ensure you are fully prepared for your meetings