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Event Date | Tue May 30 EDT (over 1 year ago) |
Location | Webinar |
Region | All |
After this event you’ll be able to:
• Determine which of the “digital dozen” best fit your institution’s strategic needs
• Measure the effectiveness and set the stage for determining the ROI of your online efforts across multiple digital platforms
• Expand the reach and visibility of your institution and gain additional exposure in the communities you serve
• Retail and enhance the relationships you have with your existing accountholders by connecting and engaging in a digital manner
Who should attend:
• This informative session is well-suited for individuals responsible for marketing, strategic plan development, retail, compliance, senior management, and leadership.
Take-away toolkit:
• Excel-based UTM “tagging” tool to generate trackable URLs for improved tracking inside Google Analytics
• Attendees will be able to download chapters from the book Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing to help build a comprehensive digital marketing program
• Employee training log
• Interactive quiz
• PDF of slides and speaker’s contact info for follow-up questions
• Attendance certificate provided to self-report CE credits
2023 Speakers
Eric Cook, MBA
Digital Strategist, Cook Technology Solutions, LLC dba WSI