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Event Date Thu May 5 UTC (over 1 year ago)
In your timezone (EDT): Wed May 4 8:00pm - Wed May 4 8:00pm
Location Webinar
Region All

A rapidly changing market, heightened consumer demands, and a strict regulatory environment impacts traditional banking strategies and challenge progress. The event from Capgemini and Efma explores these forces and discusses how banks can use data and AI/ML technologies to create superior customer experiences that drive growth. The report also analyzes how positioning the CMO as a customer strategist and chief engagement officer can further enhance growth opportunities.

In this webinar, we will discuss:

• The key findings from the World Retail Banking Report 2022
• Chief Marketing Officer’s perspective on the role of CMOs as “custodian of experience”
• Industry experts’ views on “Data and Digital shaping future of banking”
• How Capgemini can help banks undergo the necessary transformation


2022 Speakers

Laura Lynch
Group Chief Marketing Officer, Bank of Ireland

Hannah Moisand
Head of Content & Strategic Partnerships, Efma

Travers Clarke-Walker
Chief Commercial Officer, Thought machine

Chandramouli Venkatesan
Go to market Lead, Digital Transformation, Capgemini

Christin Brown
Global Financial Services Strategy & Solutions Lead, Google Cloud

Elias Ghanem
Vice President, Global Head of Market Intelligence, Financial Services, Capgemini

Sponsors & Partners

2022 Partners

• MediaVue
• Additiv
• Appello
• Areeba
• Backbase
• Bain & Company
• Consdta
• D Rating
• Digiteam Mobile Sales Gamification
• Dorsum
• DSwiss
• Ebankit
• Edgeverve
• Finanteq
• Inbenta
• Its credit
• Kony DBX
• Innovation Implemented
• Namira
• Ng Data
• Objectway
• Orange Business Services
• Charlie India
• Pay Key
• Personetics
• Pisano
• Q2
• Solid ware
• Strands
• Tink
• Vcita
• Veripark