Anne Cavassa

President at Saucony
On the record
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Anne is the President at Saucony. She is a highly motivated global business owner with a unique combination of end to end strengths including strategic planning, product development and commercialization, go-to-market excellence, and emotional brand story telling. Anne has solid industry experience spanning all aspects of wholesale and vertical retail with specific responsibilities overseeing brand strategy, product creation, planning and allocation, marketing, visual presentation, store operations, and customer service.

Recent Quotes
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  • The running boom is real. So we’re making sure that we’re connecting and engaging with consumers where they’re at — about what shoes they need, what their training should look like, what their diet should look like. When it comes to [anything] around the running lifestyle, we’ve been working on it from a communication perspective and from an inspirational perspective.

    8 June 2022
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