Senior Partner at award-winning, Vivaldi consulting group, Anne is a branding strategist with over 20 years of experience working with Fortune 500 companies. Anne is also the founder of her own microschool, which she created at the onset of the pandemic because she recognizes that this is an exciting and challenging time for entrepreneurial educators, parents and tech investors – all of which are coming together to reinvent when, where, and how learning happens. Anne taught Integrated Brand Communications at Columbia University and a core Management class at Wharton. She is fluent in 6 languages and consulted major corporations in the U.S., U.K., France, Germany and Italy. Anne is an expert in how rapidly evolving technology is informing the disruption of traditional pedagogy, designing tech-forward educational platforms with equity in mind, using data and edtech platforms to inform personalized curricula and applying real world applications of the metaverse in the business world.
Facebook's rebrand to Meta is a clear, stake-in-the-ground move where Facebook is trying to earn the Metaverse. That is perhaps one of the mistakes because the Metaverse could be an ecosystem that belongs to everyone, just as the internet. Facebook moving towards the Metaverse is a brilliant strategic move, owning it, could actually be putting Facebook too much at the center vs. giving center stage to the participants and players and creators of the Metaverse.16 November 2021
Innovation rooted in substantiated trends can be utilized as a strategic imperative to deliver competitive advantage, drive growth and strengthen relevance in targeted audiences.16 November 2021
Companies can create a competitive edge through collaboration, cultural clairvoyance and purpose to align customers with core values leading to the increase of revenue and brand affinity.16 November 2021