Ariel McDaniel (Ari Kill)

Publicist-Cult Marketing Expert at The Kill Kollective
On the record

Ari Kill is a publicist based in New York, and the first black Cult Marketing expert. In 2016, Ari Kill began to gain attention from brands for her ability to build cult followings and her holistic approach to community building and digital marketing. Ari Kill is experienced in crisis communication/reputation management; using her ability to “kill” any unsatisfactory media story.

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  • The Kill Kollective
    Publicist-Cult Marketing Expert