About Us:
Mosaic the Label, located in New York, is an online store founded by a biracial female entrepreneur and mother that strives to empower and uplift other mixed minorities by creating a space for carefully created products for those who want to find and solidify their place as mixed-race in a world that often asks us to “just pick one”.
Our Story:
Designed for mixed kids, by mixed kids.
We design lifestyle products for the ethnically and racially diverse. Born out of a need to ensure our daughter saw her whole self reflected in the world around her, we set out to create a space where diverse individuals (and those who love them) can show pride in their background by creating products designed just for them--all parts of them, not just “the good side”.
Purpose, Mission, Vision & Values:
Purpose
We strive to empower racially and ethnically diverse individuals to find their place in the world, to flourish in that place and to show pride for that place once they find it.
Mission
Our mission is to provide a single place for all things racially and ethnically diverse. Currently, consumers must search high and low for products fit for a mixed individual, oftentimes only being met with haircare products. Mosaic the Label is a one-stop shop that does the sourcing and creating for you.
Vision
There is power in the in-between. So often, racially and ethnically diverse individuals feel (or are forced) to pick a side, to choose one and identify as such. Whether that force is from their family, friends or society itself, mixed individuals rarely feel as though they fit in. We want mixed people everywhere to know that it is ok to remain in the in-between, to not choose a side, to embrace and love all sides of themselves.
Values
We hold dear all the parts that make up the whole.
We are an environmentally friendly company where sustainability is at the heart of what we do. We strive to take measures to ensure we have a world for the next generation of racially and ethnically diverse children to grow up in.