Darcey Croft

Founder at Mothermind
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  • I have been putting myself and my brand forward for things that don’t necessarily seem an obvious link with my startup. I was recently featured on primetime national television making video diaries about sleep for a health show.

    Whilst making the video I used product placement around my bedroom of Barenaturals candles. In one clip I sat with my arm resting on a bedside cabinet with six different candles. I also talked about how being an entrepreneur and working really hard to get the startup off the ground would affect my sleep, always tying the content back to the startup.

    4 November 2020