Established the This Week in Photo (TWiP) Network. “TWiP” is the world’s most popular photography podcast network, and regularly publishes multiple shows over several photographic genres. I manage all aspects of the company including new host onboarding, advertiser relations, marketing, editor-in-chief, partnerships, social media, IT, and course creation. I successfully grew the company from a “hobby” with a few hundred subscribers, to an ad-supported major media property serving up millions of downloads.
At Adobe Systems I was a member of the Photoshop and Lightroom product marketing team, and I created several successful go-to-market plans instrumental in Adobe Photoshop Lightroom gaining (and continuing to enjoy) market dominance.
At Apple, I oversaw marketing projects for the award-winning iPhoto and iLife software. Working inter-departmentally we successfully delivered, marketed, and launched all software on time, and under budget.
At Yahoo! I built the mobile arm of the company along with a small “starter” engineering team. We subsequently grew the group from zero in revenue, to what ultimately became a multi-million dollar division of a multi-billion dollar company. I also led the acquisition of companies that ultimately became the Yahoo! Mobile, and Yahoo! Everywhere groups.