Heather Terry

Co-Founder & CEO at GoodSam Foods
On the record
Represented by:

Heather K. Terry is the Co-founder & CEO of GoodSam Foods PBC. She has been a CPG mentor and angel investor, the author of From Broadway to Wall Street, is a Partner and the former Chief Strategy Officer of BeyondBrands (a top tier CPG consulting agency focused on natural products in NYC), and the host of the Scaling with Soul podcast (on hiatus). For over a decade, she’s been immersed in the complexities and nuances of the consumer-packaged goods vertical. First as the co-founder of NibMor Chocolate. Next, as the mastermind behind the expansion of popular clean beauty and wellness brands including S.W. Basics, Pulp Pantry, GoodSam, Organic Bath Company and more. She has been a highly sought-after advisor to many up-and-coming wellness products on a mission to land coveted spots on the shelves of national retailers like Whole Foods and Target. Her expertise has been featured at WELL Insiders, WELL Summit, ALT Summit, The Wild Rose Collective, the Rising Women Conference, Loyola University, Good Housekeepings Raise the Green Bar Summit and the Regenerative Rising Summit. She is a graduate of the International Culinary Center in NYC and has an MFA from Rutgers University.

Heather is pursuing a degree in permaculture and is passionate about direct trade and regenerative agriculture. Her work at GoodSam Foods is an example of what it means to empower farmers and create alliances that support the quality of our soil and and keep farms thriving for generations to come.