Jean Serra is cofounder and partner of V2 Communications, a PR firm that works with disruptive companies in technology, healthcare and clean energy.
As PR agency cofounder and partner, Jean has played an instrumental role in the agency’s expansion into new markets. She has also developed new programs to help brands navigate the complexities that define communications today to drive business success and growth. Jean oversees strategy for agency clients and works with the management team to continually evolve services offerings at V2.
Jean has helped create an agency culture that embodies excellence – not only in the service and results that drive clients forward but also as a premier place to work for communications professionals. Committed to employee growth and development, Jean plays an active role in mentoring staff and designing formal and informal training programs to help V2 staff excel.
Jean has more than 20 years of experience providing strategic communications counsel to clients. During her career, she has helped establish brand awareness, mindshare and thought-leadership for emerging companies and global brands. Her work has focused on category creation, re-branding initiatives, strategic messaging, product introductions, thought-leadership campaigns and business media communications.